ROI CONSULTING - Key Persons


Bob Richter - CEO, Founder

Job Titles:
  • CEO
  • Co - Founder
  • Member of the LEADERSHIP Team
  • Sage 100 Developer
Co-founder and CEO, Bob is a certified Sage 100 Developer, Bob oversees the development of our solutions including IN-SYNCH, our extensive library of API Connectors, and the IN-SYNCH Connector API for Sage 100. Bob has more than 30 years of programming and Sage 100 integration experience.

Kim Zertuche

Job Titles:
  • Member of the LEADERSHIP Team
  • Customer Development Director
Kim has deep experience assisting businesses with discovering the right options for integration with Sage 100. Kim is focused on customer experience and partner relationships. Her extensive background in accounting software includes over 25 years in upper management working for major accounting software developers.

Patricia Castillo

Job Titles:
  • Director of Connector Solutions
Patricia started her role with ROI in 2013 as a Software Engineer and over the years has developed extensive experience with developing and implementing API connectors. Today Patricia leads a team of developers who create, implement and support a multitude of integration solutions for our clients.

Ruth Richter - Founder

Job Titles:
  • Co - Founder
  • Member of the LEADERSHIP Team
Co-founder and CFO of ROI, Ruth is focused on customer experience and constantly improving the project delivery process. Her extensive background in finance, marketing and human resources includes over 30 years in upper management working for major accounting software developers.