SUPERUS MARKETING - Key Persons
Job Titles:
- Strategist and Digital Guru
Angie is a seasoned marketer whose results-driven approach has been exceeding client expectations for almost two decades. She's helped companies across multiple industries build strategies around ROI goals while also strengthening and building awareness of their brands.
Researcher, data geek, strategist and project manager all in one, she has a knack for just being able to "figure stuff out." Clients would say she brings a huge amount of knowledge, craftsmanship and love to every project she works on - whether the budget is $2,000 or $200,000.
Her passion for thorough, thoughtful, data-driven recommendations allows her to help clients take intelligent risks.
Angie comes to Superus from the agency world where her long client list includes major brands such as Equifax, Georgia Power, Moe's Southwest Grill, Emory University, Nissan and Cancer Treatment Centers of America.
Brett is an experienced, strategic, multidisciplinary creative director who has an unrivaled ability to tap into your brand's potential and create emotional connections. Since graduating from The Creative Circus in 2005, Brett has delivered award-winning work for distinguished ad agencies in the U.S. and the Virgin Islands. His passion for the communication arts, wide range of abilities, and drive towards excellence form the backbone of Spigot. Outside of work, he enjoys traveling with his wife and playing video games with their three children.
I believe advertising is more than unambitious flow charts and bullet points. When it's done right, it's an art form. I enjoy working with a team like Superus who feel the same way.
Job Titles:
- DevSavvy Digital Development Founder
- Digital Development & Solutions Specialist
- Founder of DevSavvy
You can't have a functioning website till a coder brings the art director's designs to life. But not all web programmers are created equal. Art directors love having Brian code their websites because unlike other website developers, Brian is also a graphic designer. Not just a digital techie, Brian knows how to make each website come alive to fulfill the vision of its creators.
A native of South Africa, Brian is the founder of DevSavvy. Since 2006, his company has developed hundreds of websites, from e-commerce to e-brochures. Brian is backed by Deric Hicks, whom some call "a coding genius." Brian and Deric together can make just about any idea work.
"I enjoy solving problems through powerful digital solutions. Websites, video, and online applications have the ability to convey clear messages and reach target audiences better than anything else I know."
He has served his clients in their core brand and new product efforts with integrated marketing communication programs. In addition, Bubba has spearheaded a wide range of media buying, primary and secondary consumer research and long-range strategic planning initiatives.
Job Titles:
- Strategist and Copywriter
Everybody likes Chase. In the high-pressure world of daring ideas and crazy deadlines, that is quite an accomplishment. If you work with Chase, you'll find someone who maintains a cheerful, optimistic outlook no matter what.
Chase is "an idea guy." He loves working with our creative team, recognizes a big idea when he sees one and brings a unique perspective to every business he works with. Over the years, he's seen it all and can roll with a punch better than anyone else in the business.
Job Titles:
- Junior Account Executive / Writer
- Writer / Junior Account Executive
Ellen's favorite part about working at Superus is the ability to combine the creative with the personal.
After graduating from Ole Miss with a bachelor's degree in English, she worked as an editor at a small firm in Charleston, South Carolina. The desire for more personal interactions led her to teaching American literature for three years in a large high school there. Wanting to learn more about writing, literature, and analysis, she enrolled in graduate school at the University of Virginia. She graduated with a master's degree in American literature in 2018.
Most of her work at Superus integrates her previous experience - writing and editing content, assisting with managerial tasks, and working with various people and clients. For Ellen, the combination of creativity and structure she has at Superus makes for an ideal career.
If you ask Jane what she does, she'll say she writes and provides a keen editorial eye. A long-time freelancer, Jane honed her craft writing and editing in medical communications and other educational areas. However, thanks to five years as a full-time copywriter for Borders Creative Services, she got to shine the light on her versatility and has the experience and creativity to tackle just about any subject.
Whether writing or giving copy an editorial review, Jane scrutinizes every detail - large and small. Her focus is always on the right message being conveyed cleanly and clearly to the right audience.
Jen grew up with a love of everything creative, performing in theatre productions and listening to classic rock with her parents. Studying abroad in London for a semester gave her a great appreciation for art and literature that she carries with her to this day. Graduating from University of Portland with a major in theatre performance and a minor in business administration, she has always loved incorporating her creative side into her work.
This love of performance informed her early career in sales in San Francisco, CA. Working in the tech and recruiting industries helped to develop her strong work ethic and problem-solving skills.
She used her recent move to Atlanta as an opportunity to transition to a creative role with Superus and she has loved every second of it! Jen handles e-blasts and social media posts as well as manages blog posts for various clients and takes every chance she can get to learn more about the marketing field.
When she's not working, you can find Jen curled up on the couch with a good book or doing yoga with her mom.
The key to successful marketing is to reach the right customer with the right message at the right time using the channel where that customer is most likely to be found. Figuring all of this out is what Jennifer does. For this reason, people call her "The Planner."
During more than 17 years of marketing experience, she has managed and executed cutting-edge digital strategies on both the client and the agency sides of the business. For example, at Delta, she developed digital marketing programs and promotions that supported the online customer lifecycle and used the SkyMiles program to build relationships with more than 8 million customers every month.
In addition to a trial vacation program for the Weather Channel, she managed digital campaigns for BellSouth, Publix, Buffalo Wild Wings, Florida's Natural Orange Juice and the Orlando Conventions & Visitors Bureau Accounts as an account supervisor at Grey Global and West-Wayne Interactive.
We live in a digital world. Good thing we have Jennifer to help us plan our way through it.
"My goal is for each of my clients to feel that I am an extension of their company. I will always keep their best interests in mind and push to find innovative solutions to keep their business moving forward!"
As an accounting major at the University of Alabama, Kristin took her first marketing class as an elective and was instantly hooked. She changed her major and has never looked back. Asked what she loves about the field, she replies, "Making the impossible happen for clients."
Her career began at Southern Living in the marketing department of its book division, Oxmoor House. She quickly moved to agencies in Atlanta, where she worked at Ogilvy with clients EarthLink, InterContinental Hotels Group (IHG), and Sara Lee. Transitioning to the client side, she then spent eight years as Marketing Manager for IHG.
At IHG, Kristin led complex, high-level projects for the Americas marketing team and the IHG Rewards Club, driving revenue and stays for nine brands in over 100 countries. She managed the partnerships and co-op marketing funds with Coca-Cola, Visa, American Express and 14 global airlines. While at IHG she won a Gold Adrian award for IHG's first large-scale co-sponsored consumer campaign with Coca-Cola.
Recently, Kristin led the consumer strategic business unit at Luckie, where she used data-driven insights to manage marketing strategy and campaigns for Marlow's Tavern, Visit Panama City Beach and Visit Williamsburg. Luckie's work with Visit Williamsburg won Gold and Bronze Adrian Awards in 2018.
Kristin has four active children ages 5, 10, 12 and 14. When she isn't driving results for Superus clients, you can find her on a tennis court or a soccer, lacrosse, or baseball field cheering on her kids.
Data. Everyone knows it's important, but how many of us really know how to harness its power? That's where Lora comes in.
An unabashed data geek, Lora's been putting her analytical skills to work and gleaning invaluable insights for more than 20 years. Add to that her boundless creative energy, and what you get are spot-on digital marketing strategies and expertly executed digital marketing campaigns.
With Lora on our team - and yours - you know the right message is reaching the right target on the right platform.
Some people fear change. But not Missy! After a career teaching accounting, economics and computer applications to high school students in Worcester, Massachusetts, she decided she wanted to get away from the cold.
So did she take a vacation to Florida? No! Given her transferable business skills, she packed up everything and moved to Atlanta, where she became an accounting manager for Palmer Engineering Company, a structural engineering firm.
Once she was warm and settled, she decided to make another big change - this time to the right-brain world of marketing. She started this phase of her career by working for a retail brand management company called "Schawk!" as a field marketing coordinator onsite at The Home Depot.
Looking to delve deeper into marketing, she finally found her home with Superus Marketing, where she has worked her way up from assistant account executive to her current position. At Superus, she considers it "a privilege" to help clients with everything from production, social media and research to project management.
"Passion is a great force that unleashes creativity, because if you're passionate about something, then you're more willing to take risks." Michelle has followed this motto since she first started in the advertising industry. Her passion for marketing has allowed her to work with top tier clients and achieve great success with their businesses.
Michelle has over a decade of account service experience working at traditional advertising agencies. She learned how it's done on diverse accounts including CBS46 Atlanta, EarthLink, Georgia Natural Gas and Ohio Natural Gas. Before joining the workforce, Michelle learned the basics of marketing at Clemson University, where she graduated Magna Cum Laude with a Bachelor of Science in marketing.
Soon after the birth of her first child, the chance to work for Superus came about and Michelle could not pass up the great opportunity. Working for Superus gives her a chance to stay at home with her children (now she has two) while allowing her to do the work she loves.
Michelle's has been with the Superus team for four years and her role is to support all accounts by backing up the marketing directors and managing the workflow so that every client's needs are met. She is the "detail specialist." With her, nothing falls through the cracks. She gets the job done on time and gets it done right. If you hire Superus, you will certainly hear from Michelle.
Job Titles:
- Writer & Creative Director
When Steve was 12 he wrote his first newspaper, "The California Dreamer." When he was 19, he was interviewing Santana, Grateful Dead, Moody Blues and Simon & Garfunkel. At 24, was Promotion Director for an award-winning jazz record company in NYC.
At 30, he went to Cape Town, South Africa for two weeks and stayed for 12 years, where he was chased and hounded by the South African police for an ad campaign he wrote for Shell criticizing the apartheid regime of National Party.
Steve's work has been featured on four continents for top brands like Mobil, Honda, Pfizer, Home Depot, AT&T, Lowe's and Coca Cola. He was elected to the Board of Ogilvy & Mather in South Africa and has earned Addy, Effie, Hermes, One Show, Telly & Show South awards in the U.S.
"I am a big believer in brand orchestration - getting all the aspects of your brand to work together and sing in one voice. Just like the old adage says, "No one can whistle a symphony. It takes an orchestra to play it."
Job Titles:
- Chief Marketing Officer
- Founder
"I want all of my clients to know that their business is my business. I never take their trust for granted and work hard everyday to make sure that I am making a difference. They need to say, at least once a week, ‘Boy, am I glad Sue is working here."