Many companies market their "integration marketplace" as a benefit to their customers. We believe this is the result of an incomplete product that requires 3rd party products to fill the gaps. Good software should do everything a user desires, in one place...
Many all-in-one products lack on their many features resulting in a product that is worse than the sum of what customers were using before. We believe that any one of our features must better than all products on the market focused solely on that individual function...
We believe good technology needs to follow a certain list of criteria as detailed below in order to be effective. These 4 pillars are intimately tied together.