PRSN.CO

I am Paul Parson and in my roles I have helped take an idea from good to great. I've covered the creative spectrum from copywriter to art director, front-end developer to product manager, intrapreneur to creative director. I love bringing together the possibilities of beautiful design and elegant code to create one amazing product!... For 13 years I have been working as a digital designer. Most recently, I am a senior visual designer and design lead at IBM Watson and I do professional branding and UX contract work, as well. Originally from San Diego, I called the Rocky Mountains home for over 12 years after graduating from University of California, San Diego with a Bachelor of Arts, Visual Arts/Media... In 2016, I moved the family to Austin, Texas to work on IBM Watson Conversation and the future of cognitive applications and conversational UI. Design is a passion for me. I love making beautiful, usable things. I love the importance of asking "why" before starting a project. And I..