SHINE - Key Persons


Braden Werley

Job Titles:
  • Member of the Leadership Team
  • Franchise Consultant
Braden started off his Shine journey at the first location in Zeeland, MI back in 2013. At the end of 2017, Braden and his family transplanted to Austin, TX to enjoy the beautiful weather and help Shine grow into southern regions. Braden has worked in the field, as a manager, as an owner/operator and also helps new franchise owners bring Shine to their own community. When Braden isn't at the office, he enjoys spending time with his family being outdoors and exploring all the restaurants the Texas Hill Country has to offer!

Chris Fisher - CEO, Founder

Job Titles:
  • CEO
  • Founder
  • Member of the Leadership Team
  • When Shine Founder and CEO
When Shine Founder and CEO Chris Fisher graduated from college in 1998, he built a company to help others and create opportunities for individuals to become leaders. Chris washed his first window in 1999 with a gas station squeegee and had no idea that would lead to millions of windows being washed with the help of amazing people in one of the greatest industries in America, franchising. Today, Chris leads a growing franchise system, with over 50 locations nationwide. Chris also loves keeping up with his kids as they go to college, high school and elementary school.

Debra Huben

Job Titles:
  • Member of the Leadership Team
  • Trainer
  • Franchise Training Director
Debra is a seasoned trainer and management professional with over 30+ years of experience in training, leadership, and administration. She resides in West Michigan; a transplant from NJ, and daughter of a Mr. Fix it. She loves duct tape, home projects, church, fun of any kind, and traveling. Her reliable quote "no problems; just solutions!" Debra has a passion and energy for helping others succeed and enjoy the journey along the way.

Eric Stehle

Job Titles:
  • Member of the Leadership Team
  • VP of Development
Eric brings us over 30 years of franchising experience, as both a franchisee owning 5 different brands and with his position as VP of Development for Shine. His passion for franchising is evident in every conversation he has. When not helping others discover Shine, Eric enjoys spending time with his family and 2 schnauzers. He is also a big car enthusiast and you'll find him tinkering in his garage most weekends.

John Blair

Job Titles:
  • Member of the Leadership Team
  • VP of Operations
John has more than 20 years of franchising experience with several brands having spent his career focused on operations and marketing. John has worked in Fortune 100 companies, family-owned businesses, the non-profit sector, and has owned his own business. John graduated from and played college baseball for Bellarmine University. In his spare time, he loves to golf and cheer on his University of Louisville Cardinals sports teams.

Melissa Korneolje

Job Titles:
  • Member of the Leadership Team
  • Accounting
Melissa works to make sure Shine's finances are accurate and in good shape. She loves being part of the Shine family and wants to help them maintain and improve their current level of excellence. Outside of Shine, Melissa volunteers at a local cat rescue. She loves seeing the shy or scared cats blossom under the love they receive, and she gets excited when they are adopted into a forever home! She also loves traveling both locally and around the country with her husband. Their favorite places are natural wonders and historic sites.

Michelle Fisher

Job Titles:
  • Member of the Leadership Team
  • Logistics Director
Michelle, wife to Chris, learned to use a window cleaning squeegee while helping out on a few jobs during the early days of Shine. She is mom of six fun and spunky kids; three of whom are adopted from Africa. She now enjoys being behind the scenes planning for the yearly Shine Connection Conference and Holiday Light Trainings. In her free time, Michelle enjoys a good book, working out, gardening, and spending time with her family.

Mike Mulder

Job Titles:
  • Member of the Leadership Team
  • Franchise Training Leader
Mike started his Shine journey in 2008 working as a technician for the Grand Rapids location. He worked his way up to a Crew Leader in 2009 and moved over to the Holland location in 2010. In 2015 he became the General Manager for that location where he continued his journey until spring of 2022. In 2024, he returned to Shine to become the new Training Leader and is excited to help new and current franchisees take their locations to the next level. Outside of work he enjoys spending time with his wife and 3 children, camping, and hunting in the woods.

Noah Schuitema

Job Titles:
  • Member of the Leadership Team
  • Franchise Manager
Noah is a 2020 Graduate from Olivet Nazarene University with a double major in Finance and Business Management and a minor in Marketing.