ROUTE - Key Persons


Ben Dascombe

Job Titles:
  • Director
Ben boasts 20+ years of media planning and buying experience across both UK and global accounts. Ben has worked with renowned brands including Betfair, Paypal, Notonthehighstreet, Zopa, Ratesetter, Oanda, etoro, BMW, Mini, British Airways, and First Bus. ​ ​Ben works across our client account teams ensuring that campaign implementation is as smooth as possible, and that campaign reporting is clear and effective.​

Darren Davidson - Managing Director

Job Titles:
  • Managing Director
Darren founded the agency in 2016 having identified the need for an independent voice to help clients navigate the ever-changing media landscape and connect with their target audiences effectively. Having ran cross platform media delivery teams at organisations including ITV, Sky, Time Inc, and News UK, Darren's expertise fuels our planning and media direction, ensuring highly targeted and effective campaigns for our clients.

Greg Paterson

Job Titles:
  • Head of Client Planning
Greg brings a wide range of sector experience having joined the agency in 2023. Most recently Greg was leading European Planning for Pringles helping to drive double digit growth and produce creative planning which was recognised with a Cannes Lions, Euro Effie and multiple Media Week awards. Previously Greg led media accounts within major network agencies, his clients included Microsoft, Vauxhall Motors, HSBC and Mastercard.

ICB Bookkeeper

Job Titles:
  • Member of the Sage Professional Bookkeepers' Club