COMPAREFIRST

Launched on 7 April 2015, compareFIRST is a joint effort by the Consumers Association of Singapore (CASE), the Monetary Authority of Singapore (MAS), the Life Insurance Association Singapore (LIA) and MoneySENSE to enable consumers to more easily compare and find life insurance products most suited to their financial objectives. compareFIRST is one of the key initiatives under the Financial Advisory Industry Review (FAIR) which was aimed at raising the standards and professionalism of the financial advisory industry and enhancing efficiency of the distribution in life insurance and investment products in Singapore... compareFIRST is an online portal which serves as an informational gateway for consumers to compare pricing, benefits and other features of similar life insurance policies offered by different insurers in Singapore.