SWITCH STUDIOS

As the 2nd award ⌘ ⇧ ⌥ (command+Shift+Option) has won since launching it in 2018, it feels like a watershed for the power of putting the "design comes first" mentality away, and focusing on the vision of a publisher. Dana Nelsen, from DRN Media, reached out to us in 2020 looking to showcase his unique perspective on storytelling in the B2B space of the RV Industry. We worked diligently to completely revamp the design, type, grid, way finding, and templates to facilitate readability. Strict control of fonts, colors, and pacing allowed us to liberate the pages from excessive decoration, and focus on honest imagery and nuts-and-bolts visual storytelling.

Also known as: Jim Nissen, Switch Studios Inc

Primary location: Los Angeles United States