END THE STIGMA

When we set out to design the "End The Stigma" logo, we started with the roots already in place with "The Emily Effect". We wanted the typeface, colors, and three line symbol that make up the Emily Effect brand to have some influence on the identity for End the Stigma, but wanted it to be clear, distinct, and identify with youth and their parents. The final logo captures the essence and heritage of The Emily Effect and kicks off this teen-centered brand with a unique look... Our Mission: Provide resources to families and support for teens suffering from mental illness. Help us end the stigma.