ERP ADVISOR

CRM is a collector of communication data as much as ERP is a collector of transactional data. When we have enough data, we can analyze it and use it to help make strategic decisions. We have strived for supply chain visibility for years now. Could an integrated CRM provide some of the visibility in question?... Supply chains can be every bit as complex. Our customer sends specifications for an item. We integrate those specifications into our processes. That communication might take place through ERP with the help of a purchase order / sales order link. CRM can handle the same communications. We can send the data files or drawings to our supplier and because we use CRM to manage these supply chain tasks, we have the added benefit of knowing the communications are received and we can ping for regular updates through the system.