LIONS GATE ENTERTAINMENT

LIONSGATE is still a young Movie Studio. Barely fifteen years old, yet due to smart business strategies they are able to compete with some of the largest, longest standing studios. LIONSGATE shows its intelligence through both vertical and horizontal integration. They mostly produce their own content, but they also distribute it, and other studio's content as well. Evidence of horizontal integration is shown through their acquisition of other companies, such as Summit Entertainment. The company also makes use of synergy by distributing popular soundtracks alongside their movie counterparts, examples being The Hunger Games and their newly acquired Twilight Saga franchise. Investors would be safe looking into this company do to its rapid expansion, mindful business practices, and new acquisitions.

Also known as: Lions Gate Entertainment Corp., Lionsgate Entertainment Profile

Primary location: United States