ADVANCED ATTRIBUTION

Advanced attribution is a community blog. It aims to host a broad exchange of ideas, models, case studies and tools. Advanced attribution platform to share insights and knowledge on data-driven marketing. Let us fight the last-click model... According to Wikipedia: Attribution provides a level of understanding of what combination of events in what particular order influence individuals to engage in a desired behavior, typically referred to as a conversion... This site is intended to be a project that produces and collects information about the topic, creating this way a community for all those who are interested in this challenging and interesting field. The aim is to gather ideas and approaches on advanced attribution together.

Registration numbers: HRB 157695 (W)

VAT numbers: DE294246962

Primary location: Berlin Germany