MARIN SOFTWARE - Key Persons


Allan Leinwand

Job Titles:
  • Member of the Compensation Committee

Bob Bertz - CFO

Job Titles:
  • Chief Financial Officer
Bob brings over 30 years of accounting and finance experience to his role as Marin Software's Chief Financial Officer. Prior to joining Marin in April 2019, Bob worked as the Corporate Controller of Enphase Energy. Prior to this, Bob worked in a variety of accounting and financial roles at companies including as Chief Financial Officer and Controller of Civitas Media/Heartland Publications LLC, the Chief Financial Officer of Ensenda Inc., the Vice President of Finance and Corporate Controller of ServiceSource International Inc., the Corporate Controller of Cost Plus, Inc. and the Vice President and Controller of PeoplePC. Bob began his career at Deloitte in the Audit and Assurance practice and is a licensed Certified Public Accountant (inactive). Bob received his Bachelor of Business Administration in Accounting from the University of Texas at Austin.

Brian Kinion

Job Titles:
  • Chairman of the Audit Committee
  • Member of the Board of Directors
  • Member of the Nominating and Corporate Governance Committee
  • Chief Financial Officer at MX
Brian is the chief financial officer at MX a leading digital transformation platform for banks, credit unions, fintechs and partners, built on the belief that transformational growth starts with making data easily accessible and actionable for financial institutions. Previously Brian was the former chief financial officer at Upwork. Brian has more than 25 years of experience in leading finance organizations in public and private companies during periods of rapid growth and cash constraints, including multiple IPO's. Prior to joining UpWork, Brian was the chief financial officer at Marketo. Before Marketo, Brian held a variety of finance leadership roles at SuccessFactors (acquired by SAP), CoTherix, Inc. (acquired by Actelion Pharmaceuticals), ClearSwift, and DigitalThink, among others. He has established an expertise in SaaS/Cloud business modeling, reporting and planning after supporting high growth subscription businesses at both SuccessFactors (acquired by SAP in 2012) and Marketo (taken private by Vista Equity Partners in 2016). He began his career as an auditor at KPMG, earned a bachelor's of science in accounting and an MBA (finance concentration) from St. Mary's College of California.

Chris Lien - CEO, Chairman, Founder

Job Titles:
  • Chairman of the Board
  • Chief Executive Officer
  • Founder
  • Marin 's Founder and Chairman of the Board
Chris is Marin's founder and Chairman of the Board, and rejoined the Company as Chief Executive Officer in August 2016. From September 2015 to August 2016, Chris has served on boards of private companies as well as Marin Software. From May 2014 until September 2015, Chris served as executive chairman of Marin Software, and from the founding of the Company in 2006 to May 2014, he served as the Company's Chief Executive Officer. Chris has been a member of the Board since 2006.

Daina Middleton

Job Titles:
  • Advisor
  • Member of the Audit Committee
  • Member of the Board
  • Member of the Board of Directors
  • Member of the Compensation Committee
  • Member of the Nominating and Corporate Governance Committee
Daina Middleton has served on our board of directors since October 2014. Ms. Middleton is a board member and advisor who partners with brands seeking to ignite growth by aligning around their core belief strategy. Prior to her current role, Ms. Middleton was the CEO of Britelite Immersive, an experience management technology and services firm, recently acquired by a strategic; and Ansira, a technology and services provider who helps brands that market and sell through intermediaries. She also spent time as a leadership development coach and headed up global business marketing at Twitter. During her time as CEO of Performics, the performance marketing agency grew from being a small, U.S.-only organization to a global powerhouse with offices in 34 countries in just 4 ½ years. Prior to Performics, Ms. Middleton pioneered social media at the digital creative agency Moxie. Ms. Middleton began her marketing career at Hewlett-Packard, where she managed every marketing function during her 16-year tenure, pioneering both digital and search. Ms. Middleton received a bachelor's degree in technical journalism from Oregon State University.

Diena Lee Mann

Job Titles:
  • Member of the Board of Directors
  • Vice President of Product at SoundCommerce
Ms. Mann is currently the Vice President of Product at SoundCommerce, a SaaS data platform company for the retail industry vertical that enables enterprise cloud data warehouses for brands. Previously, Ms. Mann was the CEO of Red Sky Blue Water (a subsidiary of iLink Digital), a marketing agency specializing in channel partner programs. Prior to that, she was the Vice President of Digital Transformation at iLink Digital, a global B2B enterprise technology consulting company. In addition, she spent time as an independent product strategy consultant for growth stage venture-backed startups. Ms. Mann started her career in technology as Co-Founder & Managing Partner of Tyemill, an ecommerce and software development services company. Ms. Mann serves on the board of Seattle Symphony, a leading arts non-profit, where she is currently Vice Chair of the organization, Chair of the Equity (DEI) Committee, and is a member of the Finance Committee. She holds a B.S. in Statistics and M.A. in Applied Statistics from the University of Michigan. Ms. Mann brings to Marin's Board her strategic product leadership and technical expertise of B2B analytics and automation software and solutions for retail, financial services, and marketing.

Donald P. Hutchison

Job Titles:
  • Chairman of the Compensation Committee
  • Member of the Nominating and Corporate Governance Committee

Doug Pan

Job Titles:
  • SVP, Engineering
Doug has over twenty years of experience in the software industry. Prior to joining Marin, Doug was Senior Director of Engineering at TuVox, an Internet-based speech application company that was acquired by West Interactive. Before that, he was Chief Engineer at Agility Design Solutions that provided a MATLAB to C compiler to implement algorithms in hardware or software. Earlier, Doug was Co-Founder and Vice President of Engineering of Talkway, a VC-funded Internet company providing virtual communities with a targeted advertising business model and later a streaming video service with several global 500 companies as clients. He started his career as a developer on the Purify team, a C/C++ memory error detection tool that was acquired by IBM Rational Software. Doug holds two B.S. degrees in Computer Science and Electrical Engineering from University of Washington where he graduated Magna Cum Laude, and a PhD in Electrical Engineering from the Computer Systems Lab at Stanford University.

Gordan Crovitz

In February 2018, Gordon co-founded and serves as the co-CEO of NewsGuard Technologies, which gives consumers information about the news brands they access online. He co-founded Journalism Online, LLC, a provider of e-commerce solutions for publishers, in April 2009. From 2008 until April 2009, Gordon was an active angel investor in, and advisor to, privately held media and technology companies. Prior to that, Gordon worked at Dow Jones from 1980 until December 2007 in a variety of positions, most recently as a publisher of the Wall Street Journal and executive vice president. Gordon is a member of the boards of directors of Houghton Mifflin Harcourt, Next Digital (Hong Kong), American Association of Rhodes Scholars, Blurb, and Business Insider. Gordon holds an A.B. in Politics, Economics and Rhetoric and Law from the University of Chicago, a B.A. in Jurisprudence from the University of Oxford and a J.D. from Yale Law School.

James Barrese

Job Titles:
  • Member of the Audit Committee

L. Gordon Crovitz

Job Titles:
  • Chairman of the Nominating and Corporate Governance Committee
  • Member of the Audit Committee

Marie Boivent

Job Titles:
  • SVP, Revenue
Marie Boivent has been working with Marin Software since 2010. She's held roles within client services, customer success and sales. She is currently Senior Vice President of Revenue. Prior to Marin, Marie led a team of search managers at NMPI Cape Town (formerly Clicks2Customers) and managed the growth of paid Search, Social and SEO programmes at DBD Media in London. Marie has nearly 15 years of experience in performance media, and digital marketing. She holds a degree in English and German Literature from UCO in Angers, France.

Wesley MacLaggan - CMO

Job Titles:
  • Chief Marketing Officer
Wesley has been working with Marin Software since 2008. He is currently CMO at Marin Software. Previously he led the Product team where he was responsible for driving Marin's roadmap and working closely with engineering to deliver innovative advertising solutions to the market. He has over a decade's experience developing and delivering analytical enterprise SaaS applications, including four years with Applied Predictive Technologies working on their platform to help retailers maximize the return on their promotional spending. Mr. MacLaggan began his career providing strategic guidance to companies in a range of industries with Mercer Management Consulting. He holds an Economics degree from Dartmouth College.

Wister Walcott

Wister is responsible for the Marin product and development teams. The original product architect for the Marin application, he now serves to fulfill our technology vision and product execution on behalf of our customers. A noted industry speaker, Wister has deep domain expertise in digital marketing topics including Social advertising, Retargeting, SEO, SEM, revenue attribution, and optimization. From 2004 to 2005, Wister was the Vice President of Marketing at Composite Software, an enterprise data integration software provider. Prior to that, Wister served for over 10 years in various leadership and product management roles at Siebel Systems, a CRM software provider now part of Oracle, and at Oracle directly, where he focused on enterprise applications, including SaaS-based, data warehousing, and marketing automation apps. Wister holds a B.S. in Computer Science (with honors) from Harvard University and an M.B.A. from Harvard University.