TRUCOLOR

A "Tru" American Innovation, we are dedicated to providing a healthy alternative to synthetic ingredients with artificial preservatives. TruColor™ Natural Colors that are free of FD&C dyes, free of artificial preservatives and free of "Big 8" allergens including milk, eggs, fish, crustacean shell fish, tree nuts*, peanuts, wheat and soya. TruColor™ is Gluten Free and free of Genetically Modified Organisms (GMO FREE) **... At TruColor™ we have spent years developing our natural colors with vitamins, antioxidants, polyphenols and phytonutrients (Plant Nutrients) that keep your body working properly and may help prevent disease... We first became aware of the potential dangers of the artificial and synthetic ingredients when one of our kids was diagnosed with autism and behavior problems so severe he was "excluded" from school. We looked for anyway to improve our son's health including through his diet. When we analyzed what we were eating we found an astonishing amount of questionable..

Also known as: TruColor, LLC