APF TECHNOLOGIES - Key Persons


Jeff Henine

Job Titles:
  • Chief Revenue Office at Ascent
  • Member of APF Advisory Board
Jeff is the chief revenue office at Ascent, a regTech startup in Chicago. He has extensive experience in helping build and scale early stage tech companies. His focus is on the Sales, Marketing and Customer Success functions and he is incredibly passionate about building organizations around the market and customer needs. He earned a BS from Bradley University and is certified Business Professional by Hecht & Associates in Leadership, Entrepreneurship, and Innovation

Joe Norton - CSO

Job Titles:
  • Chief Security Officer
Joe is a dynamic professional noted for developing, influencing, and implementing innovative strategies and leading large-scale business turnaround situations across a range of organizations from global multinationals to start-up ventures. He is recognized for his powerful ability to improve performance, reduce costs, and transform under-performing organizations and has supported various businesses in achieving a competitive advantage through digital transformation and implementing cyber security on a global scale.

Jun Yu - CEO, Founder

Job Titles:
  • Chief Executive Officer
  • Founder
Jun is the creative force behind the APF Technologies' grand breaking technology. Jun is the expert in unstructured data analytical and security as well as compliance technology. His 20 years experiences cross many industries from wireless communication to high performance trading industries to e-surveillance and big data analytics with sector leaders and pioneers including Motorola and HP Enterprise.

Peter Soraparu

Job Titles:
  • Managing Director, Business Strategy
Over the course of an extensive and productive career in banking and communications management and consulting, Pete has developed and directed successful, resonant, and profitable solutions and outcomes for financial institutions and clients across a broad spectrum of businesses. He has spoken on a wide range of banking and related issues at numerous global events and has demonstrated expertise in recognizing organizational opportunities in emerging technologies and evolving regulatory environments.

Rockwell (Rocky) Clancy - CMO

Job Titles:
  • Chief Marketing Officer
Rocky started J.D. Power's Financial Services practice and grew it into 2nd largest and most profitable sector behind Automotive. He has extensive experience working with Boards as a consultant and director, specializing in customer-centric strategy. As a banker, he built strong cross-industry skills in marketing, financial, and risk management. International experience in China, Japan, UK, and Argentina.