BIZINTELPRO

Can Social Media Marketing (SMM) help Small Businesses? Indeed, the creative use of SMM can make a big difference for small businesses branding at a very low marketing cost. Small companies can not beat the big competition on their game since they lack their resources. Instead, they should focus on expanding their local brand recognition, increasing website traffic, and building a loyal community of followers... The Internet has changed our reality from one of information scarcity to one of information excess. This has fundamentally transformed the buying process. Buyers are now overwhelmed with all the noise and they are achieving perfection at ignoring the messages they don't want to hear and researching what they do want to learn about on their own. In the old world of information scarcity, the concept of "lead generation"...