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WE START BY ANALYZING YOUR AUDIENCE. WHY SHOULD THEY CARE ABOUT WHAT THEY SEE ON-SCREEN? WE LISTEN, WE UNDERSTAND, WE ACCOMMODATE... IT'S TIME FOR STRATEGY. WE WORK BACKWARDS TO FIGURE OUT HOW TO MOVE FORWARDS... DELIVERY, SOUND, EDIT, SHOOT, CALL SHEET, CASTING, SCOUTING, STORYBOARDS, SCRIPT. THIS IS WHEN YOUR PROJECT STARTS TO BECOME 'REAL'.

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