RAINBOW PUSH WALL STREET PROJECT

The Wall Street Project was founded in 1996 by Reverend Jesse L. Jackson, Sr., and the Citizenship Education Fund; it was officially launched by Rev. Jesse Jackson and prominent minority business owners on January 15, 1997, Dr. Martin Luther King's birthday... The Wall Street Project challenges Corporate America to end the multi-billion dollar trade deficit with minority vendors and consumers, while working to ensure equal opportunities for culturally diverse employees, entrepreneurs and consumers... "The Wall Street Project is not an end in itself," says Rev. Jackson, "nor a means to an end. It is an evolutionary process by which we view people of color and women as ‘value added' and a mutually beneficial proposition to American business.