RATIONAL STUDIO

rational studio is an early-stage startup based in Zurich, Switzerland. rational studio is a platform built by Nicolas and Ken, two friends who met in London during their studies, that supports the digitization and empowerment of local European manufacturers. We want to make the excellent products of European manufacturing accessible to everyone at rational prices. The idea was born, when we started to question why brands are so expensive. In times of ultra-fast fashion, we see ourselves as the technology-driven European antithesis... The world doesn't need another brand, it needs better access to the production source. That's why we are building a community-driven marketplace where you can buy luxury quality products straight from European manufacturers (no mark-ups)... At rational studio, there is no us without you. You're the ones who tell us what to source. Help us flip the status-quo its head and make consumption more rational!