SOCIAL INTEGRITY

Social Integrity's mission is to create a more productive online space and empower social media users to use the tool for the betterment of society. It hopes to meet these goals by increasing overall awareness of online harassment, educating social media users on how to protect themselves from being victimized, defining and inspiring civil online behavior and encouraging the use of online resources for support. This campaign will also highlight U-M research related to social media use and the work of the new School of Information Center for Social Media Responsibility... Part of the Office of the Vice President for Communications, UM Social oversees the strategic direction and development of all university-wide social accounts, as well as college, school and program presences. UM Social also maintains the official accounts inventory, provides consultation services and training and offers best practices. The office is focused on encouraging collaboration and promoting a unified campus..