ATHLEQUITY - Key Persons

Eric Seibold has molded his experience in lifestyle brands, sales, innovation, and product marketing into a Sponsorship Development program which not only gets results, but teaches racers and athletes the ins and outs of what marketers really want. He spends much of his free time networking and taking part in live events like the NHRA, Formula Drift, Lucas Oil Pro Motocross and more. In 2016 he was included as a contributing editor in the book "Motorsports Marketing and Sponsorships" by Alex Stiler.