DANIELE GASPERI

Designing an experience around the users benefits not only the users but also the makers of an information system, which can be successful only if it satisfies both sets of needs... After studying the movements, needs, habits, emotions, context and motivations of the users of an information system, I use iterative cycles to design and test prototypes that culminate in the design of only those functions and interactions that respond to users' needs: I make their life easier... User Experience and Information Architecture design with knowledge of Responsive Web Design, User Interface, and Interaction Design techniques to create efficient, simple, accessible and easy-to-use solutions in line with business and end user goals.