FIFTH AND MAIN PR - Key Persons


Heather Shaw Menis - Founder

Job Titles:
  • FOUNDER
After 15 years of public relations and marketing experience, Heather Shaw Menis left the corporate world to pursue her entrepreneurial goals. Her mission; to bring corporate know-how to small and locally-owned fashion, beauty, lifestyle, and design businesses looking to establish their brand in the DC market and beyond. From directing local marketing efforts for Saks Fifth Avenue to launching boutique hotels and fine dining restaurants in DC, Heather has built a vast network of contacts in the DC market and the luxury market nationwide. She has added value to both for-profit and non-profit organizations by connecting these entities in creative and mutually beneficial ways. A passionate publicist, Heather has worked on award-winning campaigns while at two of the DC area's top public relations agencies. She also maintained a 50 to 1 Return on Investment for local marketing events at Saks Fifth Avenue. Her work in-house for both the iconic international fashion brand and one of the fastest growing hospitality companies in the country taught her how to most effectively increase revenue via multi-lateral campaigns.

Kaya Seaman

Kaya Seaman graduated from Louisiana State University, where she received a BA in Mass Communication. Before she attended LSU, Kaya attended the University of Louisiana at Lafayette where she was recognized as a top student in the Communications department. At the University of Louisiana at Lafayette, Kaya ran Division I cross country and track while managing the team's social media and also being the Social Media Coordinator for the Public Relations Student Society of America. She is looking forward to using the knowledge she gained through her rigorous university courses to support Fifth and Main and their clients.

Kerry Curran

Kerry Curran joined the Fifth and Main team in February 2022. She graduated from Coastal Carolina University with a degree in Marketing and a minor in Hotel and Resort Tourism. She's held experience in event planning and Social Media Marketing across various social media platforms and was excited to use the understanding of these experiences with Fifth and Main. Kerry was a member of Coastal Carolina Women's Club Lacrosse Team and Gamma Phi Beta Sorority in college and has a passion for fashion, style, retail, restaurants, hotels, and the luxury brand in general! As a Northern Virginia Native, Kerry is excited to use her knowledge and connections to help with the growth of Fifth & Main's clients in the area.