TRU KIDS BRANDS

Plush wildlife from around the world for little ones to find their new best furry friend... Geoffrey is a star in the Tru Kids family. He's been a beloved mascot for over 50 years. Adored around the world, he invites kids of all ages to play and have fun... Babies"R"Us is a star brand in the Tru Kids family. For over 30 years, it has been known for its knowledge of families and keeping baby happy and healthy.