FSIP - Key Persons
Jenny Anderson is a Senior Associate with Foodservice IP (FSIP). Jenny specializes in industry segment and product category research, concept and menu trend analysis, and consumer research on perceptions and shopping/purchase behavior. Much of her work takes a 360-degree approach to analysis, examining restaurant and non-commercial operators, retailers and product solutions. She is the founder of multiple industry intelligence programs, and her analyst commentary has been featured in general news media as well as a number of trade publications, including Progressive Grocer, Supermarket News, Nation's Restaurant News, The National Provisioner, Perishables Buyer and IDDBA's What's In Store report. Prior to FSIP, she focused on helping clients understand industry and consumer trends and the strategic implications to their business. She also spent several years with food industry research firm Technomic and also held positions with the National Restaurant Association, EnsembleIQ (formerly Stagnito Media) and the American Dietetic Association. Jenny earned her Bachelor of Science degree from the University of Minnesota.
Job Titles:
- Business Development Director With
Joyce Baird is a Business Development Director with Foodservice IP. Joyce has more than 20 years' experience serving clients in the food and beverage industry. Joyce's clients span the supply chain-from producers, manufacturers and distributors, to restaurant operators and retailers. Joyce earned her Bachelor of Arts degree from Indiana University.
Julie Guy is a Team Leader with FSIP. She excels at understanding the "bigger picture" to develop and execute thoughtful plans that align with clients' overarching goals. Julie specializes in cultivating and maintaining trusted business partnerships and customer relationships. Julie earned her BA in Economics from Denison University.
Tim Powell is a Managing Principal of Foodservice IP (FSIP). His responsibilities include recommending and developing business strategies, market sizing, designing qualitative and quantitative research methods, strategic planning and project management. Tim serves as a trusted foodservice adviser to management at several food companies. Prior to FSIP, he spent several years with foodservice research and consulting firm Technomic as a Principal. Tim previously worked in similar consulting and marketing roles with KPMG LLP and IBM. He is a regular contributor to Restaurant News, The Los Angeles Times, The Chicago Tribune, The Columbus Dispatch, Advertising Age, Reuters as well as other local publications. He has appeared on Fox Business News, NPR and other local television and radio programs. Tim regularly presents at a variety of client and industry events and conferences. Tim earned his Bachelor of Arts in Journalism at The Ohio State University an MBA from the University of Illinois and a Masters in Liberal Arts from the University of Chicago.