MICHEL LICENSING - Key Persons

aisha williams

Job Titles:
  • Web Designer, Digital Marketer
Aisha is a Web Designer & Digital Marketer based in Trinidad & Tobago. Aisha holds a MFA from Parsons School of Design in New York. The "best and brightest" student was requested for the go be® project. Aisha has lived up to the title when it comes to anything Internet or social media related and helps the team help others via the latest technology.

Betsy Guerro

Job Titles:
  • Creative Director
  • Creative Director / Writer
Betsy Guerro is an award winning Creative Director / Writer and was VP, Creative Director of the Arnold Group before starting her own company and has a wicked sense of humor. Her close friend Alicia asked her to help Joyce with the branding and positioning. Betsy poured her heart and soul into the project and developed the brilliant brand name, go be®, and tag line for it, life without friction®. Her prestigious clients include Del Monte, Aetna, Hershey's, Hasbro, GlaxoSmithKline, Sanofi-Aventis, Procter & Gamble, The History Channel, Citibank, Philips Lightbulbs, USTA, Perrier Jouet-just to name a few.

richard delgado

Job Titles:
  • Graphic Designer
  • Illustrator
Richard is a Graphic Designer and Illustrator enthusiast who hails from the Dominican Republic. Richard was named valedictorian of his class at the Altos de Chavón School of Design. Richard designed the animated "how they work" video that was positioned to appeal to the "child in all of us" and to convey the happiness we all seek.