AUBG BUSINESS CLUB

AUBG Business Club is an organization founded in 2004 by students at the American University in Bulgaria. It is run by highly motivated students who strive to bring value to the AUBG community. We stand for creativity, innovation, excellence. We aspire to expand student's know-how in the fields of management, marketing, investment, economics, human resources, and finance. We seek to offer these conveniences for students to develop academically and professionally and be ready to face the market... Marketing Challenge is a chance for AUBG students to get their theoretical marketing skills implemented in real-lifereal life cases. We collaborate with some of the best experts in Marketing to help our teams with this task and to guide them through the whole process. The competing teams have to develop a marketing strategy in order to meet the company's business objectives on this product. They are free to use their imagination in the way they want to deliver their work and they had to..