CONTENTO PR - Key Persons
Poppy is a versatile communications professional and creative thinker who thrives on uncovering original angles and securing top drawer coverage for companies who don't necessarily have a steady flow of "news."
Poppy's approach to PR focuses on leveraging the news agenda to secure high profile opportunities for clients in print and broadcast. Her clients have featured the Guardian, the FT, City AM, Times Raconteur, CNBC, BBC Business Live, BBC Radio 4, The Apprentice You're Fired. Taking a ballsy approach to issues, she has crafted articles on subjects ranging from "This time it's personal - the rise of the personal data economy; "why WPP is a prisoner of its own mythologies" to "should we have a female stock exchange?"
Will has been working in business journalism and communications for almost 15 years. He specialises in devising and implementing rich, content-led PR programmes for clients that drive awareness of their brand and help them to lead the debate around the key issues impacting their sector.
His extensive list of media contacts mean Will has delivered coverage in a wide range of vertical, national and international business titles: from Campaign, Ad Week and Forbes, to The Times, BBC Business Live and CNBC.