TFWLAB - Key Persons


Barry Lloyd

Job Titles:
  • Head of Customer Experience and Innovation at Transport for Wales
Barry is the Head of Customer Experience and Innovation at Transport for Wales. Barry has a wealth of experience in understanding and improving customer experience having worked in customer facing roles he whole career. He has a passion for ensuring customer needs are heard, met and exceeded and sees the Innovation Lab as the next step for improving Customer Experience with technological enhancements.

Imran Anwar

Job Titles:
  • Founder and CEO of Alt Labs
Imran is the founder and CEO of Alt Labs, the provider powering TfWL. Imran brings over a decade of innovation experience across the transport and rail sector. He has implemented innovation strategies, software & change management across SME's to FTSE 1000 institutions, varying across CRM, ERP, MBaaS, SaaS, PaaS, Cloud, Big Data and web development.

Michael Davies

Job Titles:
  • Staff Member
Michael Davies is the Insight and Innovation Manager in the Customer Experience team at Transport for Wales Rail. Utilising the latest digital techniques, his role includes the delivery of a comprehensive insight programme, sharing both market and customer insight with the wider business to inform strategic decisions. He will also be overseeing the set-up and successful progression of the TFW Lab. Michael has over 10 years' experience in using insight to then lead new projects designed to enhance customer experience.

Paul Suggitt

Job Titles:
  • CTO at Alt Labs
Paul is the CTO at Alt Labs and brings more than 20 years of award-winning tech industry experience to his role with a deep sector knowledge of growing ecommerce using digital innovations.