HELBOR - Key Persons
Job Titles:
- Controlling and Accounting Director
Director of Controllership, graduated in Accounting Sciences, with a qualification in independent auditing (CNAI) by CVM, with over 27 years of experience in auditing. He has worked as an auditing partner in the following companies: Terco Grant Thornton, Ernst Young Terco (EY) and Ecovis Pemom, and is technically responsible for the auditing of public companies in the real estate sector, such as Helbor, Ez Tec and Cyrela.
Legal Officer with over 15 years' experience in the construction and real estate development sectors. She has a degree in Law, a post-graduate degree in Contract Law and a specialization in Real Estate Law. Andrea has worked for major real estate companies.
Job Titles:
- Technical Executive Officer
Mr. Kehdi is Technical Executive Officer. He holds a degree in Civil Engineering from Escola Politécnica de São Paulo. From 1990 to 2003, he worked at Kallas Engenharia. From 2003 to 2009, he worked as a technical manager at Vivenda Nobre. Since the beginning of 2009, Mr. Kehdi is responsible for Helbor's Technical Director.
Job Titles:
- New Business Development Officer
Mr. Setin is New Business Development Officer. He has a degree in Business Administration from Faculdades Integradas de Guarulhos. From 1976 to 1995, he worked at Grupo Microlite (Telecommunication Sector) and he was the operational manager of the company. From 1995 to 1996, he worked as operational manager at Alphagraphics. From October 1996 to November 2008, he was the New Business Development / Incorporation Officer at Setin - Klabin Segall. Since the end of 2008, Mr. Setin is attending for Helbor's New Business Development Officer.
Member of the Committee, has more than 22 years in the auditing and consulting market, working in accounting review, internal controls, auditing, due diligence and pricing in national and international entities of different segments. During his career as an auditor, he has worked on the review of financial statements for Private Equity Investment Funds (FIP) and Real Estate Investment Funds (FII), due to the knowledge acquired in structured and differentiated operations promoted by these activities. He also has experience in accounting audit of companies that operate in the real estate development, civil construction and income assets owners sector, including operations with focus on structuring for public offering of shares (OPA). Bachelor's degree in Business Administration, with active CRA, and Accounting Sciences, with active CRC, and MBA in Financial Management, Controllership and Auditing from Fundação Getúlio Vargas (FGV).
Job Titles:
- Marketing Executive
- Officer
Ms. Parsloe is Helbor's marketing executive officer. She has a degree in architecture from Universidade Paulista - Unip. She holds a master degree in business administration, with a focus in architecture and construction work. She has been responsible for its marketing and publicity since 2003. Before coming to Helbor, she worked as an architect in the city of Santana do Parnaíba, in the state of São Paulo for three years and also has two years of experience working at other real estate companies.
Job Titles:
- Member of the Board of Directors
Mr. Nogueira Member of the Board of Directors of Helbor. He is currently a member of the independent board of directors of BR Properties, and also serves as a member of the independent board of directors of Grupo Lar, a Spanish-owned real estate developer operating in the cities of São Paulo, Jundiaí and Campinas.
Additionally, he is a member of the Advisory Board of BP Hospital - Beneficência Portuguesa. He held the position of Latin America Real Estate Managing Director of CPP-IB (Canada Pension Plan-Investment Board). Previously, he was also President and Co-Founder of Brazilian Finance and Real Estate Participações S/A, a pioneer developer of real estate funds, real estate securitization and real estate investment management. He was also Director of real estate credit and savings and Director of products of BankBoston, Director of real estate credit and savings of Citibank and French and Brazilian Bank. He started his career in real estate credit and savings at Banco de Crédito Nacional-BCN.
He is a lawyer with a Law degree from PUC-SP and later specialized in Real Estate Business from FAAP.
Job Titles:
- Member of the Board of Directors
- Independent Member
Mr. Conde is a member of the board of directors. He has a degree in business administration from Fundação Getúlio Vargas - FGV. He participated on an international commerce seminar at UCLA in 1976. He had worked from 1976 to 1995 at BCN, becoming deputy chief executive officer and then chief executive officer of the bank. Currently, he is the director responsible for mergers and acquisition at Cotia Trading S.A. The business address of Mr. Conde is Rua Padre Carvalho, No. 129, house 7, Pinheiros, São Paulo, State of São Paulo.
Job Titles:
- Chairman of the Supervisory Boards of Qualicorp
Job Titles:
- Chairman
- Deputy Chief Executive Officer
Mr. Borenstein is the Chairman of the Board of Directors and Vice-President of Helbor. He holds a degree in Economics from Mackenzie University, a businessman, was a shareholder and director of Banco de Crédito Nacional - BCN, of Banco de Investimentos BCN and director of Financiadora BCN for 31 years - half of this period he was director of Banco de Investimentos BCN Barclays. He is founder and director of Hélio Borenstein S.A. - Administração, Participações e Comércio.
He is the founder and CEO of Helbor from 1977 to 2013. He has also founded and commanded companies related to commerce and economic development, including Cotac - Comércio de Tratores, Automóveis e Caminhões S/A, Chevrolet dealership in Mogi das Cruzes (SP), and Finacional Distribuidora de Títulos e Valores Mobiliários S/A.
Job Titles:
- Chief Executive Officer
- Vice Chairman
Chief Executive Officer and current Vice Chairman of the Board of Directors of Helbor's Company. He has a degree in business administration from Centro Universitário das Faculdades Metropolitanas Unidas (UniFMU), with specialization courses in finance and real estate law. He has extensive experience in the real estate market and has been an officer at Helbor since 1995, where he was responsible for several areas of the Company.
Mr. Boreinstein is the vice-chairman of Helbor's board of directors. He has a degree in business administration from Centro Universitário das Faculdades Metropolitanas Unidas (UniFMU). He holds specialization degrees in finance and real estate law. He has been an executive officer of Helbor since 1995, responsible for planning, new opportunities and financial feasibility of real estate projects to be developed by Helbor. The business address of Mr. Borenstein is Avenida Voluntário Fernando Pinheiro, No. 515, Centro, Mogi das Cruzes, State of São Paulo.
Job Titles:
- Officer
- Sales Executive
- Its Sales Executive
Mr. Bonanata is its sales executive officer. He is a real estate broker, and became its sales supervisor in 2003. He is currently responsible for the relationship between real estate companies hired by Helbor and its own sales force. He has held several key positions in real estate consulting companies, offering consulting services on the launch of real estate developments and the management of the real estate brokers' partners.
Job Titles:
- Member of the Board of Directors
- Independent Member
Mr. Cavalcante is a Member of the Board of Directors of Helbor. He holds a Bachelor's degree in Business Administration. He was employed for 20 years at Banco Santander, holding executive positions as Global Chief Procurement Officer, CEO Aquanima and Santander Real Estate Holding. He also held the position of Purchasing Executive at Volkswagen. Currently holds the position of CEO of Santander helps, 24 hours assistance company of Santander Group.
Mr. Silva is a Independent Member of the Board of Directors of Helbor. He has developed his professional career in the banking environment. He has held several administrative positions, becoming operational manager of the former Banco Noroeste in 1972. He was regional manager and later general manager of Banco BCN until 2004. He currently manages MGM Factoring Comercial Ltda., which belongs to his family.
Job Titles:
- Executive
- Chief Financial and Investor Relations Officer
Mr. Leonardo Fuchs Piloto is an executive with more than 15 years of experience in different sectors, including banking, real estate development, asset management, technology and strategic advisory. In recent years, Mr. Leonardo was CFO of SETIN Incorporador and VP of Finance at LOFT. Immediately prior to being elected to his new positions at Helbor, Mr. Leonardo held the position of Senior Director of Real Estate at the consulting firm Alvarez & Marsal.
Mr. Toffoli is Helbor's Vice President. Also, he is attending as Investor Relations Officer. He has a degree in business administration from Universidade Sao Judas Tadeu. He holds a specialization degree in finance. He has been working at Helbor since 1999. Before working for Helbor, he worked at Cotia Trading S.A. for 14 years, as the executive officer responsible for the branch in Buenos Aires, Argentina.