IAB AUSTRALIA PTY LIMITED

The Interactive Advertising Bureau (IAB) Limited is the peak trade association for online advertising in Australia. The IAB supports sustainable and diverse investment in digital advertising across all platforms in Australia. We are a registered not-for-profit organisation with membership fees and revenue generated invested back into the IAB's outputs such as resources, events, reporting, and industry representation... In addition to the IAB team, we leverage the skills, experience and commitment of over 165 member companies, many of whom actively work across our Councils and working groups. Each group compromises of subject matter experts - helping us address the core pillars of simplified and standard online audience measurement, research, online operational standards and guidelines, and regulatory affairs. This makes IAB Australia an authoritative and objective source for all online advertising issues whilst promoting industry-wide best practice to further our industry objectives.

Also known as: IAB Australia