INDEPENDENT BEAUTY - Key Persons


Ada Polla - CEO, Founder

Job Titles:
  • CEO
  • Founder
  • Member of Committee
  • Task Force Leader

Allison Moss - CEO, Founder

Job Titles:
  • CEO
  • Chairman of the Membership Committee
  • Founder
  • Committee Co - Chair ), Founder, Type a Brands
  • Consulting

Allyn Stern

Job Titles:
  • Member of Committee

Angela Diesch

Job Titles:
  • Member of Committee

Ariana Farina

Job Titles:
  • Ariana Farina Consulting LLC
  • Member of Committee

Bill Zrebiec

Job Titles:
  • Member of the Membership Committee

Blake Chapa

Job Titles:
  • Member of Committee

Carl Geffken - President

Job Titles:
  • President
  • Member of Committee

Caroline Santayana

Job Titles:
  • Director, Strategic Operations
Caroline Santayana brings over 7 years of experience working with constituent-based charitable nonprofits and over a dozen trade associations. She holds a BA in International Development and now oversees IBA's administrative needs.

Chris Birchby - CEO, Founder

Job Titles:
  • CEO
  • Founder
  • Member of the Membership Committee
  • Member of the Nominating Committee

Chris Hobson - Treasurer

Job Titles:
  • Treasurer
  • Committee Treasurer

Chris James - VP

Job Titles:
  • Member of the Membership Committee
  • Vice President
  • Chairman of Committee

Christine Williams

Job Titles:
  • Member of Committee

Craig Weiss

Job Titles:
  • Chairman of Committee
  • President / Consumer Product Testing Company

Dan Kolhoff

Job Titles:
  • Vice Chair
  • Chairman of Committee

Daniela Ciocan - Founder

Job Titles:
  • Chairman of the Nominating Committee
  • Founder
  • Member of the Membership Committee
  • Committee Co - Chair ), Access Beauty Insiders

Debbie Waite

Job Titles:
  • Member of Committee

Dee DeLuca-Mattos

Job Titles:
  • Member of the Membership Committee
  • Member of the Nominating Committee
  • Chairman of Committee
  • Committee Co - Chair ), ECRU New York
  • Vice President Marketing Business Development / ECRU New York

Don Frey - CEO, President

Job Titles:
  • CEO
  • President
Don has over 35 years of experience in the Personal Care and Cosmetics business. His professional experience has spanned many companies and brands, both large and small, including Procter & Gamble, Cover Girl, Gillette, Jafra Cosmetics, Avon, Method, and The Honest Company. Don has been active in industry nonprofit organizations, having served in volunteer leadership roles at IBA, Beauty Industry West, and Cradle2Cradle. Don has been leading the Independent Beauty Association since 2022.

Dr. Akemi Ooka

Job Titles:
  • Vice President of Global Supply Chain & Sustainability Resources
Dr. Akemi Ooka has a Ph.D. in Chemistry and over 20 years in the CPG industry, from Fortune 500 companies to small startups. Akemi's experience ranges from product development to sourcing and supply chain transformation at companies including J.R. Watkins, method, and The Clorox Company. Akemi now leads IBA's Global Supply Chain and Sustainability Resources programming, education, and advocacy.

Dr. Robb Akridge - CEO, Founder

Job Titles:
  • CEO
  • Founder
  • Member of Committee

Eber Bodmer

Job Titles:
  • Vice President of Marketing & Communications
Eber Bodmer, an immigrant from South Africa, believes in change leadership and celebrates diversity. With a background in the prestige cosmetic industries, she has worked for LVMH, L'Oreal, Estée Lauder, Shiseido, AmorePacific, L'Oreal, and Malin + Goetz in marketing, sales, events and communication capacities. Bodmer has a Graduate Degree in Cosmetics and Fragrance Marketing Management and a Cosmetology License. She dreams of helping build great beauty brands and is passionate about anything consumer product goods-related!

Elizabeth Corrigan - Chairman

Job Titles:
  • Chairman of the Board
  • Chairman of the Executive Committee
  • Member of the Membership Committee

Erin Delatorre

Job Titles:
  • Member of Committee

Gabrielle Bittner

Job Titles:
  • Member of Committee

Goodwill Brands - CEO

Job Titles:
  • Managing Partner

Gus Bezas

Job Titles:
  • Member of Committee

Heather Coughlin

Job Titles:
  • Member of Committee

Herb Wilson

Job Titles:
  • Member of Committee

Holly Young

Job Titles:
  • Member of Committee

Howard Baker

Job Titles:
  • Member of Committee
  • President / Product
  • Product

Howard Hirsch

Job Titles:
  • Member of Committee

Ian Ginsberg - President

Job Titles:
  • Chairman of the Nominating Committee
  • Member of the Membership Committee
  • President

Jason Lau

Job Titles:
  • Member of Committee

Jen Novakovich

Job Titles:
  • Member of Committee

Jennifer Stansbury

Job Titles:
  • Co - Founder & Managing Director / the Benchmarking Company
  • Member of Committee

Jim MacPherson - CFO

Job Titles:
  • CFO
  • Chairman of Audit and Finance Committee
  • Chairman of the Committees of the Board

Jim McPhearson

Job Titles:
  • Member of the Membership Committee

Julie Christiansen

Job Titles:
  • Chairman of Committee

Julie Kelly

Job Titles:
  • Member of the Membership Committee

Karen Acker

Job Titles:
  • KA Consulting Corp
  • Member of Committee

Karen Bollert

Job Titles:
  • Member of Committee

Karen Yarussi-King

Job Titles:
  • Chairman of Committee
  • Committee Co - Chair ), Global Regulatory Associates
  • President / Global Regulatory Associates

Katherine Montgomery

Job Titles:
  • Member of Committee

Kathryn Beaton

Job Titles:
  • Member of Committee

Keith Edgett

Job Titles:
  • Chairman of Committee
  • Committee Co - Chair ), Carma Labs, Inc
  • VP R & D, Regulatory, Program Management / Carma Laboratories, Inc.

Kelly Kovack - Founder

Job Titles:
  • Chairman of the Membership Committee
  • Founder
  • Committee Co - Chair ), BeautyMatter

Kelly St. John - CEO, Founder

Job Titles:
  • CEO
  • Founder

Kerry Tassopoulos

Job Titles:
  • Chairman of Committee
  • Committee Co - Chair ), the Tassopoulos Law Firm, PLLC
  • Founder / the Tassopoulos Law Firm, PLLC

Leslie Earlston

Job Titles:
  • Member of Committee

Linda Wang

Job Titles:
  • Member of the Membership Committee
  • Member of Committee

Lisa Thurman

Job Titles:
  • Member of the Nominating Committee

Marva Kalish

Job Titles:
  • Marketing Plus Consultants
  • Member of Committee

Meredith Petillo

Job Titles:
  • Vice President of Technical - Regulatory Affairs
Meredith Petillo brings over 15 years of experience in cosmetic regulatory affairs, legal advertising claims, product testing and product development to support IBA member companies with regulatory and technical solutions to grow and thrive. She holds a BS in Biochemistry & Molecular Biology and an MS in Regulatory Affairs for Drugs, Biologics & Medical Devices. Meredith leads IBA's Technical and Regulatory programming, education, and advocacy.

Meredith Spencer

Job Titles:
  • Member of Committee

Michael Toure

Job Titles:
  • Founder & CEO / Toure Capital LLC

Mindy Goldstein

Job Titles:
  • Member of Committee

Mo Lovelace

Job Titles:
  • Member of Committee

Moyin Lovelace

Job Titles:
  • Co - CEO

Nathan John

Job Titles:
  • Focal Point Research
  • Member of Committee

Neva Lindell

Job Titles:
  • Associate
  • Program Coordinator
Neva holds an MBA and a BS in Journalism. Her experience has focused on smaller organizations, including entrepreneurial for-profits and a variety of nonprofits, including serving as a nonprofit board member. Neva supports the Export Program and communications.

Nyakio Grieco

Job Titles:
  • Member of Committee

Pamela S. Viglielmo

Job Titles:
  • CEO / President / Menaji Worldwide, LLC

Phil Meher

Job Titles:
  • Member Services Coordinator
Phil Meher's background is in the healthcare industry and trade organizations, most recently at the New York American Nurses Association where he led member retention and membership growth. Phil is a volunteer with the Empire State Society of Association Executives. Phil manages IBA's constituency and helps our members get the most out of their benefits.

Reema Patel

Job Titles:
  • Export Manager
Reema Patel's regulatory affairs experience ranges from the global cosmetics-drug industry, human subjects research, and clinical investigation. Reema holds a Master's in Public Health. She is now IBA's Export Manager, overseeing the Certificate Program and supporting members with smooth international expansion.

Robert Barash

Job Titles:
  • Member of Committee

Ronie Schmelz

Job Titles:
  • Partner
  • Member of Committee

Russell Grandis

Job Titles:
  • Member of Committee

Shannon Hess

Job Titles:
  • Member of Committee

Simone Swafford

Job Titles:
  • Member of Committee

Sonia Summers - CEO, Founder

Job Titles:
  • CEO
  • Founder
  • Member of the Nominating Committee
  • Member of Committee

Stacie Whittaker

Job Titles:
  • Export Program Assistant
Stacie served in the United States Air Force for a decade. She brings a breadth of experience working in patient administration and on-boarding and is working toward a BA in Organizational Management. Stacie now helps administer IBA's Export Program and communications.

Stanley Katz

Job Titles:
  • Owner
  • Chairman of Committee

Stormy Lyons

Job Titles:
  • Marketing and Communications Coordinator
Stormy Lyons brings five years of experience working with B2B marketing agencies and a passion for understanding how people communicate with one another. She holds a BA in Global Communications and now implements IBA's marketing and communication activities.

Susan Goldsberry

Job Titles:
  • Member of the Membership Committee
  • Founder / President / CEO / Project Chemistry Inc

Terry Schatz - COO

Job Titles:
  • COO
  • Member of the Membership Committee
  • Member of Committee

Tony Hoth

Job Titles:
  • Member of Committee
  • Shark Ninja / TCP / Consultant

Tony Simion

Job Titles:
  • Member of Committee

Tracey Ross

Job Titles:
  • Member of Committee
  • Product

Valerie George - President

Job Titles:
  • President
  • Member of Committee

Vic Mencarelli

Job Titles:
  • Member of Committee

Wendy Chang McEvoy

Job Titles:
  • Co - President
  • Member of the Membership Committee