PET CARE INNOVATION

For founders of high-potential pet care startups, PCI Powered by Purina provides a unique blend of visibility, connection, expertise and community, all backed by affiliation with Purina, a world leader in pet care. Through the power of our relationship-based programs, we support early-stage companies and innovative founders who are defining the future of pet care... Purina founded PCI because they believe that an innovative and entrepreneurial ecosystem benefits everyone within it-both early-stage and established companies. This pet care leader wants to meet and support the early-stage companies it might be working with tomorrow and help raise the innovation bar for the pet care industry... Purina helps support the growth of startups in the pet care industry through the Pet Care Innovation Prize and Pet Care Innovation Network.