GLOBAL SHEA ALLIANCE

As part of its Sustainability Program, the Global Shea Alliance (GSA) is mobilizing industry stakeholders across the globe to ACT NOW and PRESERVE shea parklands. The three pillars, "Promote, Plant, Protect," are mutually reinforcing. The "Promote" and "Protect" aspects address long term and systemic factors behind the decrease in tree populations, while the "Plant" aspect showcases immediate change and impact. While shea is the primary focus of the initiative, industry stakeholders are encouraged to include other indigenous trees in their implementation of the three pillars to ensure diverse and productive parklands.