ZAG DAILY - Key Persons


Adam Barmby

Job Titles:
  • Founder and CEO of EAV, Told
Adam Barmby, Founder and CEO of EAV, told Zag Daily: "It's brilliant to work with Josh and H Firkin & Sons with their EAV; they've taken such an innovative approach to a historic business, and we're so glad to see the positive effect it's having already. In short, this is exactly what EAVs are made for - we've built an adaptable, flexible vehicle that is designed to excel in urban centres.

Alexandre Vallette

Job Titles:
  • Co - Founder of Battery Maker Gouach, Speaks to Zag about the Firm 's Innovative Design and New Partnership With Dott
Alexandre Vallette, Co-Founder of battery maker Gouach, speaks to Zag about the firm's innovative design and new partnership with Dott.

Alyssa Harris

Job Titles:
  • Reporter
  • ADVERTISING

Anthony Oram

Job Titles:
  • Brand

Ats Joandi

Job Titles:
  • Tuul Head of Operations

Ben Hubbard - COO

Job Titles:
  • Chief Operating Officer
  • Editor
  • Bolt Operations Manager John Buckley Reveals How His Bikeshares in Ireland Are Seeing Some of the Firm 's Highest E - Bike Utilisation Rates Globally
  • CEO of VROEGH Design Bob Vroegh Speaks to Zag
  • ESC Co - Founder and CEO
  • Head of MaaS David Bothwell Speaks to Zag
  • Joyride 's CEO Vince Cifani Shares Some of the Biggest Transformations He Is Witnessing in Micromobility since Founding His Platform Back in 2014
  • Mobility 's CEO and Co - Founder
  • Officials
  • Pure Electric Founder Adam Norris Speaks to Zag Daily about His Vision for Private E - Scooters, His Letter to the PM and the Law That 's in the Way.
  • Ryde Technology 's CEO Tobias Balchen Speaks to Zag about How the Supplier - Buyer Relationship Works With Segway - Ninebot.
  • Vice - President of Robotics and Business Development Tony Ho
bo Mobility's CEO and Co-Founder Oscar Morgan speaks to Zag about the development for its luxury e-scooter and why he thinks there's now a market for a high-end product. E-scooter stability the focus of new research from the regulators of eSkootr Championship Ben Hubbard F1 engineering legend Peter Wright speaks exclusively to Zag about technical and safety findings from the first season of eSC racing. Ex-recumbent World Champion and CEO of VROEGH Design Bob Vroegh speaks to Zag about where his passion for design stems from, the importance of intrinsic motivation and how the agency model delivers maximum impact.

Björn Þór Ólafsson

Job Titles:
  • Store Manager
Björn Þór Ólafsson is a store manager for a local outdoor clothing brand and had no previous experience in micromobility.

Charles Farr

Job Titles:
  • Zoba Product Manager

Charlotte Bailey

Job Titles:
  • New UK General Manager
Charlotte Bailey is the new UK general manager at Bird.

Colin Roche

Job Titles:
  • Swiftmile CEO
Swiftmile CEO Colin Roche spoke to Zag Daily to discuss the charging station provider's recent link-up with German parking operator APCOA. Roche discussed how these partnerships help the wider micromobility sector, while also looking at the future of the industry and some of the exciting developments that are ongoing.

David Davies

Job Titles:
  • PACTS Executive Director
Davies said: "I'm sure e-scooters are fun to use and there will be some use cases for certain people, but I still question the public benefit.

Dott Fleet

Job Titles:
  • Dott Fleet Operations Manager
Dott Fleet Operations Manager Emma Angelova speaks to Zag about why building a team of in-house experts is Dott's key recipe for success.

Dott UK

Job Titles:
  • Dott UK General Manager
Dott UK general manager Duncan Robertson speaks to Zag about why Dott was chosen for the London e-scooter trial (despite no previous presence in the UK) and how it plans to make the trial a success.

Duncan Robertson

Job Titles:
  • Dott UK General Manager

Emily Brooke

Job Titles:
  • Beryl Boss
  • Beryl Founder
Beryl boss Emily Brooke believes e-scooters could be the ‘gateway drug' for micromobility In the summer of 2012, while the world was watching the London Olympics, Beryl founder Emily Brooke had an epiphany. She had just finished university,

Emma Angelova

Job Titles:
  • Dott Fleet Operations Manager
  • Fleet Operations Manager at Dott
Background: It is safe to say Angelova is an expert in operations. Starting as an Operations Support Team Lead at Deliveroo eight years ago, she made her move into micromobility four years ago by joining Jump Bike's launch team as Operations Lead. In 2020, equipped with plenty of ideas as to how a team should be run, she joined the Dutch operator Dott. Two years on and she's helped build a 25-strong operations team from scratch and runs one of the largest fleets in the country.

Filip Gierlinski

Job Titles:
  • Spacesuit Media

Florence Milner

Florence Milner is the type of modern hippie that humanity badly needs

Fred Jones

Job Titles:
  • General Manager for Northern Europe
Fred Jones, Tier general manager for Northern Europe, said: "Before launching in any market we invest time in listening to and addressing local concerns - whether from residents, disability charities, safety groups, and so on.

Gabriel Reginato

Job Titles:
  • Tembici General Manager for Brazil

George Symes

Job Titles:
  • Neuron Regional Manager

Georgia Yexley

Georgia Yexley spends much of her time working out of a vast warehouse in Deptford, South London, from where TIER manages its London fleet.

Henri Moissinac

Job Titles:
  • Dott 's CEO

James Nellist

Job Titles:
  • Zedify COO
Zedify COO James Nellist tells Zag Daily how the last mile delivery firm will bring national expertise with a local presence following its latest expansion into Manchester, England.

Jason Shin

Job Titles:
  • Swing COO

Jez Williman

Job Titles:
  • D - Fly CEO and Founder

Jim Holder

In a new series of Zag interviews, Jim Holder speaks with EV industry leader and former CEO of Aston Martin Andy Palmer about why he got involved in a new e-scooter venture and why he thinks the UK risks being left behind in the race to embrace e-mobility.

John Rossant - CEO, Founder

Job Titles:
  • CEO
  • Founder
  • CoMotion CEO and Founder
CoMotion CEO and Founder John Rossant talks to Zag about the latest tech breakthroughs in the new mobility industry.

Jon Williams

Job Titles:
  • Zedify Chief Commercial Officer
Zedify Chief Commercial Officer Jon Williams tells Zag about the firm's expansion plans, why cargo bikes give a better doorstep experience and why they are the only truly sustainable solution for last mile delivery.

Joseph Brennan

Job Titles:
  • Zoba Co - Founder
Zoba Co-Founder Joseph Brennan shares his observations on the current state of the shared mobility market, what he thinks it will take for operators to succeed, and Zoba's plans to optimize urban delivery.

Josh Firkins

Job Titles:
  • H Firkins & Sons Director
Josh Firkins is a sixth generation sweep and the great, great, great grandson of the company's founder Harry Firkins. Zag speaks with H Firkins & Sons Director Josh Firkins, a sixth generation sweep, who runs the oldest chimney sweep company in London about how he's invested in a new EAV cargo bike to beat the Ulez charges.

Kevin Savage

Kevin Savage spent 15+ years in senior roles at DHL and was a founding member of Amazon Logistics in the UK. He tells Zag why promoting transparency in supply chains is crucial to his role as COO of sustainable logistics provider Delivery Mates.

Kfir Ben-Shooshan

Job Titles:
  • INOKIM CEO
Zag Daily speaks with INOKIM CEO Kfir Ben-Shooshan about his big bet on London and what he thinks the UK can learn from his experience in other markets.

Laura Hensel

Job Titles:
  • Dott 's Sustainability Manager

Lord Berkley

Lord Berkley was more positive. He first properly declared his involvement with the all-party parliamentary groups for both cycling and micromobility before finally delivering much-needed balanced comment. "The key is probably to treat these scooters similarly to cycles, whether electric or non-electric cycles," he said. "I welcome the trial that the Government are doing. It might have been easier if they had just said that a scooter is the same as a cycle."

Lord Rogan

Lord Rogan was less antagonistic but just as uneducated. He was worried about "the absence of any form of training for riders before they take to the roads." Clearly unaware of the in-app training, in-person rider academies and on-street ambassadors that all operators provide, he said: "Given the nature of the trial scheme, it should be straightforward for registered renters to either provide a short practical demonstration or require riders to show that they can safely use an e-scooter before being unleashed." The peer also betrayed a fundamental misunderstanding of the demographic of scooter riders when he said: "I would be greatly surprised if most e-scooter riders do not already own a cycle helmet, thereby removing cost as a barrier." The point, of course, is that rental scooters are being used by people to replace car journeys, not by cyclists replacing bike trips. Lord Rogan was also "wary" of the DfT-imposed limit of 15.5mph for e-scooters, perhaps unaware that the same limit applies to e-bikes - but not, of course, to bicycles or cars. A welcome moment that showed just how dusty the speakers seemed was introduced by Lord Lucas, when he cautioned: "I do not think we need a repeat of the Red Flag Act or anything draconian." He then said of e-scooters, "They are a liberating factor in our street environment and one to be welcomed," before sliding off into an impassioned plea for something the transport minister Baronness Vere of Norbiton would go on to label "electric tuk-tuks".

Lord St John of Bletso

Lord St John of Bletso was next and he, too, revealed a motoring-centric bias. "E-scooters should be restricted to bicycle lanes, where they are available," he said, in a well-worn attack often levelled at cyclists (and just as often rubbished). He, too, showed a complete absence of perspective when he labelled e-scooters a "massive danger to the public". See previous note about road deaths.

Marc Cutler

Job Titles:
  • Staff Member

Marta Rovatti

Job Titles:
  • Studihrad / Spacesuit Media

Mattis Jaama

Job Titles:
  • Donkey Republic City Operations Manager
  • Head of City Operations at Donkey Republic
Donkey Republic City Operations Manager Mattis Jaama shares how keeping a well-maintained fleet is key to the company's success. Background: Jaama started at Donkey Republic as a bike mechanic following his move to Denmark. He quickly rose up the ranks to Country Manager of Denmark and recently moved up to Head of City Operations to manage a team of eight in operations and all Donkey Republic markets across Europe.

Michael Given

Hopp's Head of Sales Michael Given sat down with Zag Daily to share how Hopp's revolutionary franchise model is democratising micromobility, particularly in regions that are routinely overlooked by mainstream operators.

Paul Hodgins

Job Titles:
  • CEO of British
  • Company Boss
Company boss Paul Hodgins decided to have a pop at Voi over Twitter. The mud-slinging was in response to comments in The Times made by the Swedish micromobility firm about the difficulties faced by the Coventry scooter scheme. Paul Hodgins, CEO of British based Ginger, says, "Following an article in The Times today, we are concerned by some of the statements that continue to be made. Employees at Voi need to leave Middlesbrough out of their problems in Coventry.

Phil Ellis

Job Titles:
  • Beryl CEO
Beryl CEO Phil Ellis speaks to Zag Daily about how e-scooters can help make cities more sustainable and why safety training plays a crucial role.

Richard Corbett

Job Titles:
  • Voi 's Regional General Manager UK, Ireland and Benelux, Speaks to Zag about How the Swedish - Based Company Has Built Up a 60% Market Share
Richard Corbett, Voi's regional general manager UK, Ireland and Benelux, speaks to Zag about how the Swedish-based company has built up a 60% market share

Richard Woods

Job Titles:
  • Staff Member

Rob King

Job Titles:
  • Zedify 's CEO

Roberto Cerero

Job Titles:
  • Hoppy General Manager for Spain
Hoppy General Manager for Spain Roberto Cerero shares how some tenders are making shared mobility unsustainable, why they target smaller cities and how a focus on avoiding parking fines is helping Hoppy compete on the biggest stage.

Ross Douglas - CEO, Founder

Job Titles:
  • CEO
  • Founder
On the eve of Autonomy Mobility World Expo in Paris this week, Founder and CEO Ross Douglas reveals the three biggest trends he is witnessing, what's driving these and where the event's true value lies.

Santi Ureta

Job Titles:
  • Papaya Co - Founder and CEO
Papaya Co-Founder and CEO Santi Ureta tells Zag Daily why the new mobility industry must collaborate to thrive, how his vehicle marketplace promotes transparency & how fleets using Papaya are reporting availability improvements of up to 30%.

Steve Pyer

Job Titles:
  • Spin 's UK and Ireland Country Manager, Speaks to Zag about the Success of the UK E - Scooter Trials and How Parent Company Ford Is Enabling a Quality over Quantity Approach
Steve Pyer, Spin's UK and Ireland Country Manager, speaks to Zag about the success of the UK e-scooter trials and how parent company Ford is enabling a quality over quantity approach.

Tom Seymour

Job Titles:
  • Advisory Council

Will Dodds

Job Titles:
  • Beryl CEO
  • Cityshuttle CEO Keith Jones Tells Zag Daily Why the EPack4 Is Raising the Bar for Last Mile Delivery Customers
  • Hopp 's Head of Sales
  • Swiftmile CEO Colin Roche Spoke to Zag Daily to Discuss the Charging Station Provider 's Recent Link - Up With German Parking Operator APCOA
  • TIER Head of Cities Georgia Yexley Speaks to Zag Daily about the London E - Scooter Trial, the Benefits of Micromobility, and Expansion Plans
Five years in the making, D-Fly CEO and Founder Jez Williman tells Zag Daily why its Electric Adventure Vehicle is like no other in the new mobility market thanks to its pioneering technology.

Yohanna Pinheiro

Job Titles:
  • Bit Mobility's Co - Founder and CEO Gianmaria Crivellente Speaks to Zag about How His Family - Run Business Competes Against the World 's Biggest Shared Operators in Italy
  • CoMotion CEO and Founder
  • Donkey Republic City Operations Manager Mattis Jaama Shares How Keeping a Well - Maintained Fleet Is Key to the Company 's Success