GENERAL MILLS

Nature Valley was established in 1973 with the introduction of granola cereal. There was just one problem: it wasn't designed to be eaten outside. So we got to work creating the world's first-ever granola bar... Find your Nature Valley Camp Favorite. From Camp Classic, to Camp Sweet, and now, Camp Savory. At Nature Valley, there's a camp for everybody... Discover Nature Valley's granola crunchy snack bars and find your favorite with no artificial colors, flavors or preservatives. Check out our website today!

Also known as: Nature Valley