CLEVER CARBON - Key Persons


Ben Wilde

Job Titles:
  • Developer
Ben is as OG as it gets! He created our website that is up for an Awwward nomination and is the brains behind our 2 min carbon footprint quiz! See Ben's interview here and check out his personal website and blog!

David Lyons

David: I'm an infinitely curious adventurer that's always seeking type-2 fun. I bounce back and forth between dreaming about the mountains and also diving into the grit and energy of city life. I've been leaning harder into my city side lately while living in NYC for the past 6ish years… but I always find time to jump in a lake/river/ocean whenever possible

Hugo Lakin

Job Titles:
  • Research Analyst

Merissa Quek

Job Titles:
  • Research Analyst
Merissa: Merissa started life as a lawyer in Singapore and ended up as a banker in Hong Kong (via a circuitous route that also involved working as a freelance photographer in Korea). Protection of the environment, and particularly the ocean, is a passion project, but she believes this should be a consideration in every decision made by every individual.

Michelle Li - Founder

Job Titles:
  • Founder
  • Founder of Women
  • Our Founder
Michelle is also the founder of Women and Climate, a non-profit organization that inspires climate action by creating a joyful and safe space for more women to learn and talk about climate. Michelle is the founder of clever carbon. She launched her career in Silicon Valley where she worked for some of the biggest names in tech including Salesforce and DocuSign. A proponent for making sustainability the new norm, Michelle founded clever carbon to help teach people about carbon footprint in a hip, fun, and relatable way because what gets measured gets changed. She is a TEDx, SXSW, and COP27 speaker on the topic of carbon literacy and is a United Nations content contributor. Michelle believes that a carbon literate society will accelerate solutions and actions at the speed and scale required for a thriving planet.

Nour EL Mansari

Nour: My name is Nour, and I'm an NYU (上海) alumna who majored in Interactive Media Arts and Business. I have studied across Shanghai, London, and NYC and acquired 2y+ of experience working for various start-ups based in those cities. Whether it is product design and management, impact strategy or market research, my adaptability & resourcefulness enable me to tackle various projects in an efficient manner. Through my work, I've discovered that my passions lie between technology, design, & sustainability.

Shannon Hone

Job Titles:
  • Research Analyst
Shannon Hone is joining our team as a Research Analyst! She's excited to share what she discovers about carbon emissions, energy consumption trends, and countries' biodiversity and climate justice initiatives. Her annual carbon footprint is 17.9 tonnes! Fun fact: she has a dream of someday being an investor/partner at a biodynamic vineyard.