ICONICC

IconicC digital is a consulting boutique specialized on supply chain and marketing analytics. We focus on data integration, data migration and data quality issues to serve business requirements often insufficiently worked in MS Excel... We turned then to e-commerce as data availability seemed much easier which lowers entry barriers for everyone. However, we noticed many e-commerce suffered severe data consistency issues. We also learned about the complexity of omni-channel demand and supply planning and how digital native vertical brands started to conquer markets often with just some spreadsheets to plan and run multi-million dollar business growing quickly... Thus, we focus on providing e-commerce firms with a modern data stack that serves all analytics purposes. Our vision is to deliver a product characterized by expressive data and ease of use that continuously adapts to the marketers needs and preferences. It must cover their use cases best and delivers analytics and prediction..

Primary location: München Germany