RIVER AVENUE DIGITAL - Key Persons
Job Titles:
- Senior Digital Marketing Strategist
Meet Aly: Aly is a digital marketing strategist with an equally creative and logical mind, helping clients craft messaging and strategize across a variety of platforms and mediums. As the team "swiss army knife," she equally enjoys all parts of digital marketing, from content to design and everything in between. Above all else, she works diligently until RAD's clients have an end product they feel represented by and can truly be proud of.
Education: Aly holds a B.A. in Video Communications from Arcadia University and is about to graduate with an M.S. in Strategic Advertising and Marketing from Temple University. She also graduated from a performing arts high school as a dance major.
In her free time… Aly loves music, has a passion for mid-2000's emo and pop punk shows, and saw over 50 bands last year. She also enjoys animated television shows, including Simpsons (seasons 2-9 only with a short list of exceptions) and Bojack Horseman. Finally, Aly loves any kind of puzzle, long walks (but not on the beach), the beach (as long as it doesn't involve a long walk on it), sour beers, and is irrefutably a cat person (shout out to Marty, my cat, my son).
P.S… (and she can't stress this enough - Go. Birds.)
Job Titles:
- Social Media Engagement / Coordinator ( UGC Specialist )
Meet Cayla: Cayla is a social media expert who loves helping brands build their creative image. Whether it's filming TikToks or creating strategies, you can always find Cayla adding her artistic flair to any project.
Education: Cayla earned her B.A. in Communication Studies with a concentration in organizational communication from West Chester University of Pennsylvania.
Community: Cayla is an avid community member and loves giving back by volunteering as a cheerleading coach for the Ridley Park Parkers. As a Parker herself, she finds it rewarding to give back to an organization that helped shape who she is!
In her free time… you can find Cayla collecting an absurd amount of houseplants to fill her home (aka jungle). When it's warm out, Cayla loves spending time with her siblings and two dogs at the beach in Avalon, NJ!
Meet Douglas: Douglas is a writer and creative leader having spent his career in publishing, product development, and the food and beverage industry.
Education: Douglas earned his BA in English Literature and Cinema Studies from Rutgers University, studied at the University of Sussex, was awarded an MFA in Creative Writing from New England College, and a Grand Diploma from the French Culinary Institute in New York.
Community: Douglas is an author and frequent contributor to numerous journals and magazines. His writing, reviews, and recipes have appeared widely on-line and in print. He is an advocate of libraries, community supported agriculture, and environmental sustainability.
In his free time… Douglas is an author, chef, lover of plants, and outdoor enthusiast. He loves to travel - especially road trips with his wife Tara.
Meet Eddie: Eddie is a lowly intern (his words) currently working towards a career in Marketing. New to the industry, Eddie's tried to embody the mentality of a sponge to soak up any knowledge that he can from the likes of Josh and Drew. With a love of wordplay, there's no situation he can't find a terrible pun for - the goal is an eye roll.
Education: Eddie is a current student of Temple University's Advertising program. With a focus in Copywriting and a minor in communications, he's working towards constructing a voice worth hearing. Eddie also has a home-grown knack for cheeky design that comes out on occasion.
In his free time… Eddie collects and restores vintage road and mountain bicycles, he's currently up to twelve. With the current state of the world, much of Eddie's time is spent caring for his grandmother and planning for a time when things resemble normal. Eddie is also a fish-slinger at Hill's Quality Seafood in Newtown Square - he's yet to reach the role of "Fish monger."
Job Titles:
- Director of Client Success
Education: Elise earned her undergraduate degree in Business Administration and Marketing from University of Nebraska at Omaha.
Job Titles:
- President of Tampa Operations
Meet Joe: As President of Tampa Operations, Joe has built a solid track record in marketing and advertising. With expertise in business growth, Joe has consistently delivered for clients. Joe has demonstrated a deep commitment to exceptional customer service throughout his career. By leveraging his strong business development skills, Joe has always fostered long-lasting client relationships.
Joe holds an MBA, equipping him with a strong foundation in business management. Additionally, Joe holds Executive Certificates in Leadership & Management, and Negotiation from The University of Notre Dame - Mendoza College of Business. These certifications have enhanced his ability to lead teams, make sound decisions, and forge successful partnerships.
He thrives in dynamic, fast-paced environments where his strategic thinking and problem-solving abilities shine. With a results-oriented mindset, Joe continuously seeks innovative approaches to surpass targets and drive organizational success.
Community: Joe supports several foundations and causes in the Tampa Bay area and beyond. Most recently, Joe ( and River Avenue Digital) became a founding Supporter of The Tampa Bay Music Foundation For Kids. He also directly supports the Fisher House.
In His Free Time: Joe is a family man and loves spending time with his wife, Jessica, Daughter, Kendall, and Son Evan. Located in Tampa Bay, Joe loves being outside, where the sun seemingly shines forever.
Meet Jordana: A natural at building and nurturing relationships, Jordana has always loved connecting with people and over the last nearly 20 years professionally through managing clients and teams. She thrives on understanding her clients goals and challenges, while collaborating with internal teams to bring catered solutions to the table. A highly organized and strategic thinker, she loves to develop and continuously evolve people and processes.
Education: Jordana earned her Bachelor of Arts in Sociology at Emory University in Atlanta, GA.
Community: She likes to volunteer and contribute to her childrens' school and extracurricular activities through leadership and participation in fundraising efforts.
In her free time… Jordana loves spending time with her husband Brad and daughters Chloe and Alexa at home, throughout their variety of activities and discovering new places for day trips and vacations together. She's also an avid lover of cookies and wineries.
Meet Josh: Josh Irons is a seasoned leader and dedicated mentor of talent. With over 18 years of experience in strategic digital marketing and implementing traditional marketing campaigns, he has worked inside and agency-side to grow brands and revenue at companies of all sizes.
Education: Josh earned his MBA in Marketing from Villanova and holds a BA in Public Relations from Temple University. He also earned an international business certificate from Bocconi University in Milan, Italy. Josh is Google Analytics and AdWords Certified and received an Inbound Marketing & Sales Certificate from HubSpot.
Community: A strong advocate of contributing to the community, Josh volunteers time to causes such as Toys for Tots and the Movember Foundation.
In his free time… Josh enjoys being with his wife, Dawn, son, Ari, and dog, Panda.
Job Titles:
- Senior Marketing Consultant
Meet Justin: Justin has over Over 15 years of digital marketing, marketing analytics, and data analytics experience working at top brands and organizations, including the University of Wisconsin, Pearson Education, Golf Channel, Disney, and Archer Education.
Education: Justin has a Master's in Information Management and has been an adjunct/guest lecturer for relevant marketing/analytics courses; including the University of Florida, University of Wisconsin, Yeshiva University, and Cardozo School of Law.
Job Titles:
- Social Media Strategist
- Special Agent for the Federal Bureau of Investigation
Meet LeAnna: LeAnna is a Social Media Strategist who enjoys helping companies build their social media footprint. She loves working with all types of businesses, and enjoys the challenge of creating new ideas/content, and watching it bloom.
Education: LeAnna earned her Bachelor of Arts in Criminal Justice, from Eastern Nazarene College in Quincy, Massachusetts.
Community: LeAnna is very active in her community. She is a board member for Pawlife Rescue Group, along with an active volunteer in helping the homeless population within her community.
In her free time: you can find LeAnna spending quality time with her two dogs, Hank Williams and Lilah June. On the weekends she loves to kayak at the springs, or take a swim in the ocean. LeAnna loves spending time laying in her hammock, and reading on a warm sunny day.
Job Titles:
- Senior Marketing Consultant
Meet Meg: Meg is a hands-on marketing strategist with a passion for creativity, lifelong learning and building lasting relationships. She has 15 years of experience in a variety of industries across B2B, B2C and non-profit organizations, and has worked both in-house and agency side. Meg thrives on collaboration and approaches each engagement with curiosity and enthusiasm, creating strategies that drive results.
Education: Meg earned her MBA from Villanova University with a specialization in Marketing. She earned her undergraduate degree in Business Management with a concentration in Marketing from Widener University. Meg also has certification in Social Media Marketing Strategy from the University of Delaware
Community: Meg supports animal causes, enjoys mentoring young professionals, recently joining Villanova's School of Business Mentor Program and has a 2022 goal to give back her time to Catchafire, an online community seeking to support and strengthen the social good sector.
In her free time… Meg loves planning adventures with her husband (Drew), son (Trevor) and dog (Riley), and crafting custom gifts for family and friends.
Meet Melanie: Melanie is an all around Virtual Assistant from the Philippines. She was a former college instructor but decided to take a new path in the remote field. Right now she is focusing on WP site management, Ecommerce and some social media marketing.
Education: Melanie finished her degree in Bachelor of Science in Computer Engineering in one of the prestigious universities in the Philippines. But since her passion is all about cooking, she pursued short courses in baking and food management.
Community: Melanie is a Sunday school teacher. She loves sharing the word of God to young children and leads charity works in orphanages during her college years. She is a naturalist and supports green earth.
In her free time… Melanie bakes and cooks extraordinary meals because it relaxes her. She enjoys watching her children delight in her baked goodies.
Bio: Michael is expert in creating and leading strong management teams with history driving shareholder value providing sustainable and scalable bottom-line increases for both domestic and international companies. Turnaround specialist with proficiency helping restore employee confidence; scaling business models; re-engineering financial teams, processes, & capital structures; compensation & recruiting strategies; sales teams & business development. Industries include - SaaS software, technology, product development, marketing/research/content, private equity/venture capital, large not-for-profits, retail/eCommerce, pharmaceutical and consumer products.