POLY ATLAS

Poly Atlas features a step-by-step guide to the Branding process including practical tips, case studies, template files, and many other useful resources... Before jumping into the Brand Identity Design process, we must first ensure a common understanding of what a Brand is and how Branding works... The Business Development process aims to increase the value of the business' products and services, while the aim of the Brand Identity Design is to reflect the Quality Value and increase the Perceived Value in order to attract potential customers.