PRODUCT MASTERY NOW AND THE EVERYDAY INNOVATOR™ - Key Persons

Job Titles:

• Contributor
• President of Ottum Research & Consulting

Brian is President of Ottum Research & Consulting, in Saline, MI. His practice is focused on market analytics to help companies develop new products. Ottum Research & Consulting serves clients in the packaged goods, durables, and high technology industries. Prior to starting his own firm, Brian worked in new product development and international market research for Procter & Gamble. He holds a Ph.D. from the University of Utah, an MBA from Xavier University and a BS from the University of Wisconsin.

Job Titles:

• Product Management Professor, Practitioner

Chad McAllister, PhD, is a product management professor, practitioner, trainer, and host of Product Mastery Now, a top 1% podcast with a global audience of product managers, leaders, and innovators. Since 2014, each episode dissects the art and science of product management, exploring the seven research-backed knowledge areas for product mastery. Listen to Product Mastery Now on your podcast player and find the detailed show notes at https://productmasterynow.com/mastery/. Chad is the coauthor of Product Development and Management Body of Knowledge: A Guide Book for Product Innovation Training and Certification. The book distills five decades of industry research and current practice into actionable wisdom, empowering product professionals to innovate and excel. He also wrote Turning Ideas into Market-Winning Products: What You Need to Know to be a Product Developer, Manager, and Innovator and contributed to PDMA Toolbook 3. With 30+ years of professional experience in product and leadership roles across large and small organizations and dynamic startups, he now devotes time to teaching and helping others improve. Using his Rapid Product Mastery Experience, he facilitated innovation growth in organizations such as Motorola, Panasonic, Praxair, EnerSys, and HAAS. Further, his training programs have been instrumental for countless product managers, with key offerings including: Rapid Product Mastery for Individuals: A comprehensive program to learn and apply the seven knowledge areas of product mastery, paving the way for the New Product Development Professional certification from PDMA. Certified Innovation Leader: A strategic course designed to teach the innovation process and enhance organizational innovation capabilities, complemented by professional recognition from AIPMM. Product Innovation for Senior-Level Leaders: An examination of how conventional leadership inhibits innovation and what must leaders do to foster innovation in their organization. Chad McAllister, PhD, is a product management professor, practitioner, trainer, and host of the Product Mastery Now podcast.

Job Titles:

• CEO of an Internet of Things
• Innovation Consultant

George Farkas is the CEO of an Internet of Things (IoT) engineering firm and an Innovation Consultant. He advises CEOs and executive teams on innovation strategy. He holds national credentials in product and service innovation including those from Stanford University, PDMA, and AIPMM. He consults in a broad range of industries including Tech, Manufacturing, Consumer Brands, Services and Healthcare. In addition to C-level executives and teams, George works with product development, marketing, engineering and research professionals. His passion and expertise is matching company and team strengths to significant, often hidden, opportunities to grow through innovation along with creating success through organization-wide alignment in goals, strategies, and tactics.

John enjoys a variety of professional activities from consulting on leading change and designing high performing organizations to researching and writing to teaching executives and entrepreneurs. He is particularly interested in innovative ways to lead and design organizations that create sustainable value for multiple stakeholders: investors, customers, employees, suppliers, society, and the natural environment. John has over 35 years of experience working in and with a variety of commercial, non-profit, and government organizations from Asia to Europe. He has enjoyed a wide variety of work experiences from his first adult job with the U.S. Air Force to Vice President of Corporate Quality and Business Excellence for a $1.3 billion in vitro diagnostics manufacturer with operations in 40 countries. As a leadership consultant and organization architect his work focuses on helping senior executives and entrepreneurs design, develop and deploy their business model, leadership model, and a wide variety of management systems and processes. Some of his clients have included Boeing, Kawasaki, British Airways, Motorola, The Ritz Carlton, TATA Group (India), PRO-TEC Coating Company, Poudre Valley Health System, ASTD, U.S. Navy, VA Cooperative Studies Program, Department of Energy and most recently Virtjoule, Inc. a startup company in Colorado. Learn more about John and his work at: https://drjohnlatham.com.