CAT FINANCIAL - Key Persons


Abby Fansler

Job Titles:
  • Communication Consultant
Abby specializes in building and implementing communication strategies to launch and support cultural initiatives. She works with executives, safety champions and communications professionals to build multi-channel messaging campaigns that maximize communication opportunities.

Alyssa LaHood

Job Titles:
  • Project Coordinator
As project coordinator, Alyssa is responsible for managing all signed contracts. She acts as the liaison between the customer, consultant and production team to ensure deliverables in the contracts are scheduled, materials arrive on time for events and she also works with accounting on the invoicing. Alyssa is naturally skilled at connecting people and processes.

Amy Miles

Job Titles:
  • Communication Specialist
Amy is our proposal writer and Salesforce administrator. She excels at developing and improving processes and is pursuing education in computer information systems and a certificate in Database Administration.

Andy Diaz


Arlo Reese


Brad Cosgrove

Job Titles:
  • Graphic Designer
As the graphic designer of the team, Brad is the creative mind behind our consulting and marketing materials, specializing in video, photography, web design and training program development.

Brett Haskins

Job Titles:
  • Global Consulting Manager
Brett is a Certified Safety Professional who has more than 25 years of experience working with everyone from executives to front-line employees. He joined the team as a consultant and moved to overseas to launch the consulting business in Australia. Upon his return to the United States, he became the Global Consulting Manager leading our team of experienced consultants.

Cat Filters

From unique design to proven results, Cat filters and fluids deliver industry-leading protection for your Cat equipment.

Cat Reman Parts

Cat Reman parts offer the same quality as new Cat parts, at a fraction of the cost.

Chip Steensma

Job Titles:
  • Senior Safety Consultant
Chip brings more than 20 years of leadership, management and supervisory experience, as well as a keen ability and skill-set to lead organizations through the culture-change journey. Chip has a strong track record of producing results and is effective at clearly communicating concepts, promoting teamwork and staying focused on organization objectives. Chip is a certified Six-Sigma Black Belt and is a Certified OHSAS18001 and ISO9001/14001 Lead Auditor.

Danielle Solorio

Job Titles:
  • Office Coordinator
Danielle is responsible for a host of administrative support activities including printing, organizing and shipping all materials for customer events. She also supports customer-facing survey activities.

David Crouch

Job Titles:
  • Director of Research & Development
David has served since 1979 as an organizational development professional helping teams and companies of all types build and sustain safety and cultural excellence. Starting as a consultant on our team, he now overseas the research and development of new products and services for Caterpillar Safety Services. He's also the author of two leadership books called "The Excellent Experience" and "12 Steps to Excellence."

Fred Erst


Fun Fact

Job Titles:
  • Hunting Dog Trainer and Training Director for the Local NAVHDA Chapter ( 501c3 ) .

Gösta Albrecht

Job Titles:
  • International Sales Manager

Jamie Wood

Job Titles:
  • Marketing Coordinator
Jamie manages all speaking engagements and events for Caterpillar Safety Services while also having responsibility for lead management in Salesforce. Her high energy brings life to the team.

Jason Peeples

Job Titles:
  • Account Manager

Jason Walker


Jeff Spencer


Jennie-Fe Engber

Job Titles:
  • Senior Safety Consultant
Jennie-Fe joined our team with 15 years of cross-functional human resources experience with a strong emphasis on change management, culture/work environment assessments and employee engagement. She has a strong background in facilitating interactive workshops and training professionals of all levels, both in English and Spanish.

Jenny Krasny

Job Titles:
  • Operational Risk Consultant
Residing in Australia, Jenny has almost 20 years of local and international consulting experience with some of the world's most respected mining, construction, engineering and manufacturing organizations. With a Masters in Organizational Psychology, Jenny is passionate about the psychology behind safety, strategic development, culture change and transformation, leadership development and change management.

Jodi Martel

Job Titles:
  • Account Manager
  • Product Support Manager
Jodi originally joined the team as an account manager and transitioned into a leadership role where she manages the production team out of Portland, Oregon. She manages the custom training projects for our team and earned her Project Management Professional certificiation.

Justin Ganschow

Job Titles:
  • Business Development Manager
Justin, a Certified Safety Professional, served as an EHS professional at a Caterpillar manufacturing facility that was using the services of Caterpillar Safety Services. He joined the team as a consultant and transitioned into account management. Now as the business development manager he inspires our account managers and is a well known keynote speaker and writer on the topic of safety culture.

Kelly Schumacher


Kelly Scott

Job Titles:
  • Industry Account Manager
Kelly has over 15 years in business-to-business sales experience. She has a wide range of experience in various industries including IT, healthcare, manufacturing, finance and public sectors selling services, hardware and software solutions.

Kevin Ellison

Job Titles:
  • Senior Safety Consultant
Kevin has worked his way from a front-line journeyman to an executive leader, totaling over 37 years in utility experience, providing him with rich insight and experiences to relate to all levels of an organization. He has 20 years of safety and operational experience primarily in the electric and gas utility industry, and he holds a level of expertise in leadership, safety culture and safety process improvement.

Linda Martin

Job Titles:
  • Account Manager

Melvin Ottley

Job Titles:
  • Lifecycle Support Manager

Nicholas Ellis


Paul Pawelski


Rachel Proper

Job Titles:
  • Marketing Consultant
Rachel has a background in communication but transitioned to marketing in 2011. As the business grows and evolves, so does marketing. Rachel is passionate about collaborating with others to meet goals and adores the culture of this unique team at Caterpillar.

Raymond Simpkins

Job Titles:
  • Program Manager

Rich Gardner

Job Titles:
  • Program Manager

Rick Beall

Job Titles:
  • Senior Safety Consultant
Rick started his 20+ Caterpillar career after four years in the US Air Force as an Aviation Technician. Utilizing his experience as a certified Six Sigma black belt, Rick confidently leads diverse teams to develop or improve processes using continuous improvement tools. His hands-on experience in a variety of industries allows him to fully connect with front-line employees while his consulting background allows him to comfortably interact with senior leaders.

Rob Ashlaw

Job Titles:
  • Industry Account Manager
With a background in Continuous Process Improvement, Rob understands first-hand how to implement processes that result in improved quality, safety and production while decreasing company costs. That's why he's passionate about sharing our continuous improvement process with customers. He's worked across multiple industries including Quarry & Aggregates, Paving, Heavy Highway Construction, Safety and Concrete & Asphalt Supply.

Ronald Weigle


Samantha Melchiori

Job Titles:
  • Marketing Manager
Samantha has a background as an engineer, but has shifted her career toward strategy and marketing. She excels at developing and implementing strong strategic plans for marketing and other areas of the business.

Scott Tomblin


Sean Hickey

Job Titles:
  • International Business Development Manager

Seth Bretscher

Job Titles:
  • Senior Safety Consultant
As a 30-year United States Air Force veteran, Seth has executive operationally-focused experience, managed safety programs, investigated crashes and effectively implemented lean management processes. He is a dynamic and engaging instructor with experience teaching college level academic courses at Purdue University. He has led diverse teams of individuals and successfully implemented strategic plans.

Seth Charna


Shae Birkey

Job Titles:
  • Industry Account Manager
With more than 15 years of experience in the Environmental, Health and Safety (EHS) profession, Shae applies knowledge from his experiences to his current role as an account manager. His passion is to educate others on the process of empowering front-line employees, engaging and educating supervisors in positive accountability practices, and supporting leaders to be visibly committed to improving safety culture.

Shane Nolen


Sherrie Williams


Tim Kelly

Job Titles:
  • Industry Account Manager
Tim's background is in safety, environmental and industrial hygiene. He is a skilled practitioner and strategist of the Zero-Incident Performance (ZIP™) Process - the formula behind Caterpillar's renown injury reduction journey - implementing the process within 10 different Caterpillar manufacturing facilities prior to joining our team. Tim excels at helping organizations in a variety of industries match specific pain points with proven solutions and he's passionate about making a positive impact on people and supporting companies in reaching new levels of achievement.

Todd Efird

Job Titles:
  • Senior Safety Consultant
Todd is a Certified Safety Professional with more than 30 years of experience. He's served companies in the utility, construction, forestry, pipeline, mining and manufacturing industries to help them improve their safety culture performance. Todd's experience and contagious passion for safety excellence allows him to connect with all levels of an organization.

Todd Macy

Job Titles:
  • Project Coordinator
Todd manages the set up, data collection and out-puts for all Safety Perception Surveys and Safety Leadership Assessments. He also is the site administrator for SafelyHome, our online learning center, and go-to tech support contact on the team.

Tristina Meche

Job Titles:
  • Senior Safety Consultant
As a Safety Professional at a publicly owned utility that was a customer to Caterpillar Safety Services, Tristina joined the team with hands-on experience implementing our continuous improvement process. She brings high energy to her work and is passionate about supporting organizations create and sustain a positive safety culture.

Valerie Thiel

Job Titles:
  • Industry Account Manager
Valerie specializes in connecting industry leading companies with customized cultural solutions for management challenges. She has more than 10 years of experience forging partnerships with global organizations in pursuit of systems, process and performance excellence.

Zach Knoop

Job Titles:
  • General Manager
Once serving as a Director of Corporate Safety for a Fortune 500 company that was a customer to Caterpillar Safety Services, Zach joined the team as a consultant and transitioned into account management, then business development manager, and now proudly leads this passionate team as the general manager.