DEFINITION

DAVID PANOS and KAREN WARING bring together skills and mindsets coming from different and DISTINCT WORLDS... David is immersed in cutting edge global TRENDS and applies a lens rooted in CULTURE that combines a FUTURE - FOCUSED perspective with instinctive CREATIVITY... Karen's experiences in business (and as a mum) means she tends to be GROUNDED and is well known for her no-nonsense, STRAIGHT-TALKING, approach, rooting her thinking in the EVERYDAY reality of CONSUMERS.

Also known as: brand definition

Primary location: London United Kingdom