FIG TREE

Fig Tree invests in projects at a very early stage to help innovative entrepreneurs expedite their development process. By putting capital in early, Fig Tree is able to reap benefits that are not available to those who invest after the project concept has been proven and validated... We place a risk on pre-seeding when we can work with founders, specifically on go-to-market, because high risk means great reward. Investing in pre-seed is riskier than doing so in later rounds. With no product and only very little testing, assumptions are still unvalidated and market fit has not been established. Since risk is higher Fig Tree is able to invest capital at lower amounts and earn a greater share of the company... Fig Tree is a small investing team experienced in evaluating tech projects at the earliest stage. Fig Tree provides seed money to projects that the investing team considers practical and innovative. After a presentation of the project to Fig Tree investment team, a response is..