MINDFUL GROWTH HACKER

Science teaches us that in life there are only two states, either expansion (growth) or entropy (decay)... I have learned that making sure companies transform, innovate, and grow is simply not enough. There is a critical need for companies to transform, innovate and grow through a purpose-driven lens that benefits not only profit growth and human growth, but societal growth... Today, we are at the cross section of psychology, neuromarketing, persuasion, hypnosis, technology, mass marketing, individualised adverts, personalization, and we have arrived at a point where growth can be achieved in a way unlike any time in the past; we really do have the true power and with that comes great responsibility.