OTHER SIDE GROUP - Key Persons
Job Titles:
- Chairman
- Founder
- Executive Director of Digital and Social Media at Syracuse University
Kate is the current Executive Director of Digital and Social Media at Syracuse University, where she oversees the strategy and implementation of campus-wide initiatives in the space. Her expertise is in marketing strategy, new media marketing, brand management and content production. She is Founder & Chair of the Other Side Group.
Kate's expertise is in marketing strategy, new media marketing, and brand management. She works with clients to develop solid marketing strategy plans, bridging traditional and new marketing concepts to enhance brand image and take marketing programs to the next level. Read Kate's full bio >>
Mark Stevens is the most recent addition to Other Side Group. His focus is on the development of marketing strategies, entrepreneurship, and account management.
In 2001, while at Morrisville State in NY, Mark successfully started, operated, grew and sold a landscape company during the booming days of landscape services.
Thereafter he worked as an intrapreneur for Data Key Inc., a company focused on Managed Print Services. As a sales account representative, he gained valuable experience in marketing and sales, finance, relationship building, innovation, and organizational development.
Mark holds a Bachelor's degree in Business Administration, with a focus on Entrepreneurship and Business Management. He also holds a Board of Directors position for the Cazenovia Ski Club, volunteers for the Two Smiles One Hope Foundation, and is a member of Omicron Delta Kappa, The National Leadership Honor Society.
Outside of business, he is a telemark skier [note from Kate: a darn good one at that] in the winter time and loves to mountain bike, play tennis, and golf during the summer months.
Mark's focus is on the development of marketing strategies, entrepreneurship, and account management. Read Mark's full bio >>