MECLABS INSTITUTE - Key Persons


Austin McCraw

Job Titles:
  • Senior Director, Editorial
Austin McCraw, Senior Director, Editorial Content, MECLABS Institute From web clinics to certification courses, Austin works behind the scenes to bring our research analysts' discoveries to our audience in clear and creative ways. Before joining MarketingExperiments, Austin was the Promotions Director for a PBS affiliate in Gainesville where he was in charge of publicizing local and national programming. A graduate of the University of Florida's College of Journalism and Communications, Austin specializes in new media and video production by day and producing family memories with his wife and two children by night. Blog Posts | LinkedIn | Twitter

Daniel Burstein

Job Titles:
  • Senior Director, Content & Marketing, MarketingSherpa and
Daniel Burstein, Senior Director, Content & Marketing, MarketingSherpa and MECLABS Institute Daniel oversees all content and marketing coming from the MarketingExperiments and MarketingSherpa brands while helping to shape the marketing direction for MECLABS Institute - digging for actionable discoveries while serving as an advocate for the audience. Daniel is also a speaker and moderator at live events and on webinars. Previously, he was the main writer powering MarketingExperiments publishing engine - from Web clinics to Research Journals to the blog. Prior to joining the team, Daniel was Vice President of MindPulse Communications - a boutique communications consultancy specializing in IT clients such as IBM, VMware, and BEA Systems. Daniel has 18 years of experience in copywriting, editing, internal communications, sales enablement and field marketing communications. Blog Posts | LinkedIn | Twitter

Talor Levy

Talor Levy, PMPĀ®, Project Manager, MECLABS Institute Talor focuses on curating relevant content for MarketingExperiments. Prior to joining MECLABS, Talor was a Part 107 licensed drone pilot and founder of Ukko Aerial Solutions - a drone photography company based in Colorado Springs, CO. A graduate of Western Governors University and certified in numerous fields across technology and project management, Talor specializes in leveraging technology to optimize processes and deliver project success.