BACK2MARKETINGSCHOOL
Updated 675 days ago
6023 Innovation Way, Carlsbad, California, United States
This blog is a side project from me - Sascha. I'm a full-time marketing consultant with 7+ years of experience in the digital marketing world. My main focus is the so-called Lifecycle Marketing. It essentially means that marketing has touchpoints at every stage of the customer journey: attracting them to the website, building relationships, converting the visitor to a lead, nurturing the lead until she becomes a customer, and later on an advocate for your brand.
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