ACP BRANDS - Key Persons
Job Titles:
- Director of Franchise Relations & Development
- in 2017 As the Director of Franchise Relations and Development
Anna joined ACP Brands in 2017 as the Director of Franchise Relations and Development for the AmeriCare franchise concept. Anna oversees the Awards Process and franchisee onboarding training programs.
Prior to joining ACP Brands, Anna was a consultant for one of the largest practice management consulting firms in the industry. She worked with private medical and dental practices throughout the U.S. to drive patient growth and retention, to develop marketing strategies, and to help doctors create and implement a vision for their business and team. Anna also has experience in content marketing, event marketing and management, as well as fundraising. She holds a journalism degree from the University of Georgia. (Go dawgs!)
When Anna isn't working, she enjoys spending time with her husband and chasing after their 18-month-old twin girls.
Caroline is the most recent addition to the ACP Brands Leadership Team. Since joining the team in the summer of 2020, Caroline has helped jumpstart programs to expand the infrastructure and resources available to franchisees in the ACP Brands Family.
A classroom teacher by trade, Caroline uses her background to help develop and facilitate training programs for new franchisees and incoming Appointment Assistants.
With attention to detail and a knack for making the complex seem simple, Caroline has enjoyed overlaying her instructional skills into the world of franchising.
Caroline attended the College of Charleston and just couldn't bring herself to leave after graduation. In her spare time, she loves exploring the Charleston area with her husband and hound dog, Bruce.
Job Titles:
- Director of Marketing & Operations
Nives has been part of the City Publications Franchise Team since 2004, proudly serving her Franchisor, Franchise Owners and their clients. She started as the Director of Art and Design. At the time, her main responsibility included managing the Creatives Team as well as developing innovative branding ideas for both her Franchisor and Franchisees' national presence.
Under the leadership of the ACP Brands CEO, she was able to achieve numerous goals towards creating the cutting edge branding implementation of national media outreach and has made the City Publications Franchise Group recognized as a one-of-a-kind innovative marketing leader in the advertising industry.
The ameriCARE In-home Care rebranding of "a new kind of care" has been another great success due to the amazing support of the ACP Brands team.
Nives' passion lies in developing and implementing internal sales & marketing tactics at both the corporate and franchise level to help Franchisees become unique marketers. With the great knowledge and help of our corporate team, she is able to work closely with both brands, ameriCARE and City Publications Franchise Owners, taking them through the path to success much quicker.
President and CEO, Richard Houden, has a rich history of entrepreneurial spirit that started when he was in his teenage years. From running his own lawn mowing business in his neighborhood in Madison, Wisconsin, to painting houses throughout college, it always seemed that business and salesmanship were rooted in his DNA.
Over the last 25 years, Richard has done just that through the establishment of two successful franchise systems.
Through his extensive experience, Houden has been able to build a successful system that provides individuals the chance to find the joy, satisfaction, and total independence of owning and running their very own business.