BEACON MEDIA - Key Persons
Job Titles:
- Director of Data Analytics
Alex is a consummate media professional having worked on top brands like Google and Delta Air Lines. With a rich background in Data Science and an insatiable appetite for continuous improvement, Alex has forged a robust measurement reporting system at Beacon Media that deepens our ability to analyze campaign performance and provides clients with best-in-class data solutions delivering significant impact on key metrics and critical KPIs.
Cindy is a senior executive and leader in accelerating revenue, securing new clients, and cultivating long-term partnerships. With a deep understanding of media platforms and success in providing solutions to maximize the impact of advertising campaigns. Committed to creating an internal culture of mastery in media and amplification of branding delivering the best results to clients on a personal level.
Donna is an expert strategist and brand-builder with a proven track record in entertainment media, consumer products and licensing. She excels at finding smart, strategic and creative ways to connect companies with their consumers across media and marketing platforms. Donna brings her combined expertise in strategic insights, brand activation, consumer communications and PR to lead the Beacon team.
Kathleen is an award-winning business leader with an impressive record of driving multi million-dollar growth in executive positions across marketing, research, product development, retail, merchandising and media. Kathleen brings a rare 360 viewpoint with her bold and thoughtful approach as she leads the company's media and marketing strategies.
Michael is a client focused, media and marketing professional with a proven record of success in developing data driven innovative digital and integrated media / marketing campaigns. Michael prides himself on identifying innovative platforms and developing lasting partnerships / alliances that help bring first to market opportunities to the Beacon roster of clients.
With an emphasis on data-driven digital media strategy, Samantha has worked with brands across multiple industries including Publishing, Entertainment and Toy. Her expertise across both the Adult and Kid demos provides her with a holistic viewpoint to tailor Paid Digital Media strategies to meet individual client needs.